NJZ Updates and Discussion

[hoary frost]

HYBE really made it bigger as it already is. Instead of fixing something like this internally, they flaunt their power, talked to media's and make it sure the favour is always with them.

[waxen musk]

Ofc I don't mean actual evil, I think you know what I mean lol.

Just things you can criticise Ador for.

[half knot]

exactly. one of the most liked comments with 40K likes on one of the MHJ presscon videos was this "세상에 누가 시총 10조 기업 언플에 3일간 쳐맞다가 생수1병들고 올라와서 마이크잡고 130분을 여론판을 손바닥 뒤집듯 뒤집냐고 ㅋㅋ" which roughly translates to "Who in the world has been hit by a 10 trillion won company in market capitalization for three days and came up with a bottle of bottled water, grabbed a microphone, and flipped the public opinion board like a palm flip for 130 minutes keke"

while I do think MHJ orchestrated that perfectly because that's just how her brain functions, it still doesn't change the insane power difference here.

[opaque torrent]

i've seen fragile men turn on capable women for less

[acoustic valve]

hard to say, personally I think all businesses have to be evil to some degree, because they wouldn't survive if they weren't. That being said, I think it's fair to say Ador has treated all their staff and the girls very well... they all seem content and don't feel taken advantage of by their management, and that's what rly matters to me. Same thing I can't really say for Hybe

[half knot]

like I hate to even use the word because there are male bunnies here too but this was patriarchal backlash against a sole successful female executive at HYBE by a... as put by legal analysts, an all male executive team put in a position of embarrassment, extreme annoyance and exasperation. MHJ striked back at an emotional response with an emotional response.

[hoary frost]

Agree on this, I've seen all the cards lay out. And this is one of the only few conclusions I've sided with.

[dry atlas]

i am male i give you permission to use the word

[acoustic valve]

even most men side with MHJ in Korea, it actually made Korean men side with Korean feminists on a social topic. Tells you all you need to know about how one-sided public opinion is rn on which side is "right"

[half knot]

yeah a rare moment of unity there, in a society where men and women are so widely divided

it's hard to say how ador would evolve in the future, but in its 2-3 years of existing actively, they've seemingly treated their sole artist and small selection of staff and people they collaborated with mostly well and decently. they're a new company with a unique person at the helm (for now), and most companies start well anyway.

but HYBE and its other subsidiaries have a pretty dark history of how they've treated female artists an trainees over their history.

[hoary frost]

Like, looking back at it now. It's really painfully evident how much HYBE pushes other groups and neglect newjeans.

MHJ have every right to say her frustrations, and all of the things that's currently happening right now.

[waxen musk]

I still don't know if I'm wrong for thinking this but... let Hybe continue being like that because NJ has proven they can be as successful as they are despite this.

[hoary frost]

And now they want me, all of a sudden to side with HYBE because it's a bigger company?

And not side with the ones that's been taking care of them? Ridiculous.

[half knot]

there was no reason to disturb the balance they had going at HYBE

clearly they had been going at each other for months if MHJ's katalk screenshots are any evidence. they should have continued negotiating internally.

[hoary frost]

yeah i didn't mind them not showing up on hybe game caterers 😅

[waxen musk]

I really wonder what a world for NJ with Hybe's full support would have looked like. It's so impossible to imagine.

I don't know what we're missing out on. I'm happy with what we've got so far. That's why I feel weird for even saying these things.

[half knot]

this never needed to be publicized, I don't understand why companies never learn about streisand effect and its reprecussions

[acoustic valve]

I don't think she thought the press conference was going to go so well for her, I felt it was like her "last chance" to tell her and her team's side of the story before Hybe completely buries them with media play. But somehow it was so popular and heartfelt that Korea suddenly flipped and Hybe's mediaplay became more harmful to themselves than ador.

[hoary frost]

imo its cause they never actually took enough damage to learn

[half knot]

it went from an entertainment industry struggle to a national controversy overnight

[half knot]

that's true, they're pure nuMoney even by kpop's short history standards

they always had it good, had this underdog to big money rise story (debatable there too)

and they were treated like national royalty because of the soft power they brought for south korea.

[dry atlas]

wasn't that before their debut

[half knot]

yeah, but the presumption was they'd do another one lol, guess not

[dry atlas]

i am hybe game caterers coper

[half knot]

the whole "HYBE family" image kind of feels shaky right now

[hoary frost]

Rolled my eyes just hearing that lol

[acoustic valve]

oh, it's dead as far as NJ is concerned... can't say I'm sad bout it though

[half knot]

HYBE used money as a shortcut to create company history, family and legitimacy

[lucid yarrow]

i still dont get it why ppl blame everything on mhj do they think hybe has no competitor/enemies out to sink them

[half knot]

buying competition, super fast debuts of new groups, and using their media pull to make them famous too

shortcuts are nice but rising up too fast can also cause a rapid downfall

[hoary frost]

its easy to label someone as a witch who you already have prejudices against

[half knot]

people in general were already not fans of MHJ for various reasons especially internationally, so it's easy to go with your preconceptions rather than challenge them

[hoary frost]

I guess the term scapegoat is something to play here.

It's better to blame MHJ now that something like this is happening instead of looking at the bigger picture since they already have prejudice around her.

[waxen musk]

I've always been cautious of MHJ because of what I've heard. But I kept asking how much of it is true vs not and even after having it explained to me multiple times over the year it's still hard to shake those cautions.

It'll be much much harder for those who aren't willing to understand.

[short laurel]

pretty much every allegations agaisnt her has been proven false from what i c. i not have full details though

[dry atlas]

oh btw i turned off the check requirement to chat here coz other threads were affected. atp i don't think trolls will come in , but ping me if there are

[waxen musk]

It's why at the start of this drama I was saying things like wondering if the girls' only support her because of emotional manipulation. Oh man how I wish I could reverse myself saying those things because now I understand so much better how strong their relationship has been even since pre-debut.

[opaque torrent]

we live in a society where we don't believe victims who come forward but we will totally believe speculations and projections made to ruin a woman

[short laurel]

also didn't we discussed all this days ago. we are talking about same things again

[hoary frost]

Actually true lmao

[half knot]

we're stuck in a loop in this simulation, the only truth.

[opaque torrent]

we will never know what actually goes on behind the scenes but it is still wild that these concerns are only brought up about newjeans and not groups with actual verifiable predators

[short laurel]

pretty much like echo chamber.

[tawdry vessel]

she said that one of the reasons she wanted to do the press conf was because bubble gum mv was coming out and didn't want the hate to go towards the girls

[tiny peak]

i prefer the term "safe space"

[short laurel]

it's been said be4. BTS and hybe has wild proven things about them but army always cover them up and goes after everyone else and when somethign happens to bts or hybe. it's suddenly everyoen elses fault.

[waxen musk]

I barely know about this BTS situation that's been brought up but I feel like I can't ask in here.

[dry atlas]

maybe i should lock thread until an update

[short laurel]

mel nooo

we nvr know when something suddenly comes up

[waxen musk]

I feel bad for the mods who have to read this yapping lol. Surprised I haven't been that bad with it.

[fierce cloak]

https://www.youtube.com/watch?v=JzWroJ8PfQM&ab_channel=64비트여우

oh why the video is not embed T_T

[waxen musk]

Was posted earlier in Twitter embed I think.

[dry atlas]

https://www.youtube.com/watch?v=JzWroJ8PfQM&ab_channel=64비트여우

[short laurel]

this has been pposted like 3-4 tiems here already

[fierce cloak]

yeah this one is longer

[dry atlas]

are they an online show? how can they say all the curse words with no beep

[half knot]

the voice is so close lol

but not as hiphop coded as MHJ

[dry atlas]

yeah lol she's good

[short laurel]

SNL is gr8 show but it's on region locked platforms. or need korean bank account. i not rememebr one of the 2

[arctic sky]

SNL aired in tvn right?

[half knot]

I think they can swear on tv without beep after a certain hour lol

[arctic sky]

Haven’t followed lately

[short laurel]

idk. i only watched it from videos saved by rvcord when wendy was in it

[fierce cloak]

i cant wait for presscon full sub. Watching knetz make mv with her talk is just too rad and exciting

[acoustic valve]

Ifans always clown on Koreans when they describe hiphop as vibes and an idgaf attitude rather than actual music genres... and after very recent drops in the hiphop world, I kinda agree with koreans now.
Nothing says hiphop more than "I don't care what happens but imma say this because it needs to be said"

[fierce cloak]

being able to honest and stand up for what you think is true is the real bravery, especially as an adult in restricted society

i already a fan of mhj's arts long time ago but now i admire her even more. She's too cool. I hope she can use her masterful planning mind and figure out a way to win this case.

[sterile umbra]

https://www.facebook.com/100069028928005/posts/pfbid02UfyVJ3pDqd3h8ZtKmqn5nxUY9PouCs2yf1nyofwgcSZpPBxHNSWnkCsCnJNZPmtbl/?app=fbl

[hoary frost]

guys has mhj stepped down yet

no

[sterile umbra]

i'm sad☹️

[short laurel]

why would she ?

[sterile umbra]

me laughing at some of the comments in the comment section

[hoary frost]

okay good she didnt good

[ashen charm]

after this whole thing is over new jeans will have a official leader ?

[jade quartz]

?

[hoary frost]

this further supports why newjeans is screwed if MHJ is kicked
https://www.reddit.com/r/kpop_uncensored/comments/1ck713g/hybe_is_going_to_kill_txt_at_their_current_pace/

[hoary frost]

excuse me.

[ashen charm]

rumor saying new jeans will have to have a leader as all hybe groups have if mhj leaves

[dry atlas]

[hoary frost]

WHAT

[dry atlas]

that is the least of the least of the issues they have rn

[hoary frost]

HIMEL

[dry atlas]

Hello

[acoustic valve]

rumor says if mhj leaves NJ will be left doing soulless concepts created by Hybe's team from market research reports on what's popular on BBH100

oh wait, that's not a rumor

[ashen charm]

you cant be on top forever oh well

[short laurel]

TXT , SVT, BTS. what more proof stans need of hybe's nonsense.

members needed to get IV to function!

[old cypress]

now why would you read reddit

[dry atlas]

it is shared misery

which is why i sent it here

[rain spade]

Did anyone watch mhj interview with NHK music?

[modern summit]

Nop

[hoary frost]

I did but i forgot, imma rewatch

[acoustic valve]

watched it back when it aired, it's mostly the same stuff in her interviews everytime the media interviews her lol, still cool tho

[rain spade]

"working with me is like studying together" 😭

[neon kelp]

so there were used to be in the server huh

and it's really funny that how they are so straightforward that we bunnies don't care about newjeans

[old cypress]

that's the concept of this thread

[neon kelp]

I thought the concept of this thread was hybe vs mhj war

[short laurel]

https://variety.com/2024/global/news/hitman-bang-si-hyuk-on-his-expanding-music-empire-hybe-and-his-shift-into-gaming-1235991260/ slightly offtopic but this article posted 2 days ago. Haa it's so stupid

[copper jetty]

It is but they're quiet rn so we're discussing topics related to it.

[neon kelp]

I wonder why do they call him hitman

https://tenor.com/view/hitman-agent47-gloves-im-ready-suit-gif-10278410

[copper jetty]

Cause he usually produces hits. From what I know though.

[short laurel]

Bang is award winning songwriter composer n producer the article says. Like what? He just copies

[copper jetty]

Although I don't any of his songs.

[neon kelp]

very similar to a actual hitman

[hoary frost]

This is what I'm scared of the most.

I really dislike how they overwork their idols.

[short laurel]

Ceo of hybe called him visionary. What a joke

[neon kelp]

every hybe idol is being overworked

[copper jetty]

Limited vision-ary.

[neon kelp]

more like zero visionary

that's what he should have said

[short laurel]

I m surprised even intl nedia would publish articles like this. Art has become a joke to media

[hoary frost]

Yeah. And I really dislike that.

[short laurel]

Hybe ceo is his puppet after all

[neon kelp]

fr

[neon kelp]

nobody likes that

[dry atlas]

🙌

[copper jetty]

Ooohh... I actually love that redditor. ❤️

[acoustic valve]

i admire the fortitude of y'all to keep going on reddit...

[short laurel]

jsut searching anything about nj on reddit(from my little searches). all i get is nonsense. it's horrifying.

[acoustic valve]

jsut searching anything about nj on reddit. all i get is nonsense. it's horrifying.
FTFY

[short laurel]

idk much about fifty fifty case. was it really similar?

[copper jetty]

Just give up. NJ isn't really reddit's darling lol.

[short laurel]

well if u look for guides and stuff u do find nice results. or even in technical space there are many helpful resources. it's jsut anythign outside that

[dry atlas]

all the toxic stuff in my reddit is in kpop. everything else is safe

[short laurel]

who owns nj subreddit? did u guys clean that up ?

[acoustic valve]

yeah, it was hyperbole, it's good for stuff that's not contentious, but for everything that is, I personally find myself almost always on the opposite side of the majority on reddit, which I take as a good thing...

[short laurel]

true xD

[dry atlas]

they added me as mod coz i keep posting sched. anyway

the mods werent sure if nj anniv is 722 or 8/1

crazy

nj subreddit mods are just your general kpoppers. not really hardcore bunnies

[copper jetty]

And thanks for doing that Mel!!!

[acoustic valve]

isn't it the same group of people that run most kpop subs, including the group subs?

[dry atlas]

probably

[lofty compass]

Is Mhj really demanding terminate nj Contract?

[dry atlas]

they're regular posters in kpop too

[dry atlas]

no

[lofty compass]

Oh nice

[bronze jetty]

the way people from r/kpop are going into the nwjns subreddit to rage bait 😭

[copper jetty]

Thing is there's nothing there aside from phoning updates or brand ambassadorship things.

And Mel's schedule updates lol

[short laurel]

yea it's clean

[bronze jetty]

i don’t mind the small talk in the weekly discussion thread! or that guy who got upset when nobody posted their weekly playlist LMAO

[short laurel]

all rubbish is out from there

[copper jetty]

Which is good and I actually appreciate. Thanks to the mods

[short laurel]

that discussion thread is soo civil i m surprised it's reddit

[dry atlas]

because it's the same how kpop megathread is on that side and nj megathread is on this side

echo chambers

[bronze jetty]

oh gosh the kpop and kpopthoughts megathread really act like mhj personally did something awful to them. it’s wild

[short laurel]

no mel. i saw people taking middle ground there. showing support to neither side

and not getting downvoted to hell for their neutral approch

[copper jetty]

That's cause a lot of them are army

[dry atlas]

i see

actually i was yapping i dont check either megathreads

[short laurel]

xD

[acoustic valve]

A lot of the peculiarities of reddit can be explained by the fact it's the social media platform with oldest userbase as far as western countries are concerned... well, except for facebook...

And not to be too partisan, but taking "neither side" in a dispute that involves individual(s) vs a multi-billion dollar conglomerate is rly just taking the corporate side... but that's another story. I guess it's better than thinking bang pd is some innocent lamb that got tricked by the evil mastermind that is mhj

[neon kelp]

where did the video go lol

[short laurel]

well obviously they are leaning towards mhj side but think about how much details we actually know. we know too little behind the scenes so people just not wanna go blindly.

[copper jetty]

I think most people is on a wait and see approach depending on the evidences that will be presented.

[short laurel]

yup

[neon kelp]

I'm just waiting for the court showdown

[copper jetty]

Does anybody know the MHJ timeline for Le Ssera? According to her interview?

And the actual Le Sserafim timeline? I'm confused cause someone said that MHJ timeline is shaky as compared to what they know.

I don't really follow other groups and I don't really care unless it's NJ.

[hoary frost]

yeah the more I think about it, MHJ is more like their mentor - its like an apprenticeship. I feel that's rare in kpop

[short laurel]

how is MHJ timeline shaky ?

it's pretty much confirmed info that mhj was supposed to be the one who was goign to launch 1st hybe gg

and hybe agreed on that

[hoary frost]

She also mentions how they tried to "make the best out of their situation" and they weren't allowed to reveal the members, which is why they went ahead without revealing any teasers (hyeins idea). Her statements have been consistent

[acoustic valve]

i mean, I can't really be bothered to dig into it, but are you going to believe the story from a woman that lived through the experience and publicly relayed the events to the whole world, knowing it will be picked apart by her opponents literal army of lawyers... or do you believe kpop stans on the internet who know nothing beyond their theories based off various random news clippings; articles likely based on rumors in the first place.

[short laurel]

again ador wasn't the one who called nj as bts little sister.

[hoary frost]

also offical medias reported that chaewon/sakura would be in min heejin's new girlgroup - not seperate

[hoary frost]

https://twitter.com/soyamoyas/status/1784213463432303010

bernice | 🫧🍀catnipz month (@soyamoyas) on X

Hot topic in pann…

Netizens are digging up all the mediaplay hybe did in 2021 about mhj’s girl group

They are angry that hybe did this to Sakura (they are hating on hybe not Sakura) because they lied to manipulate and take advantage of her fans

https://t.co/lApifLI2z1

Twitter · Apr 27, 2024, 1:30 PM

[copper jetty]

Yeah I found articles that says that chaewon and Sakura will be in MHJ GG.

[hoary frost]

its a very biased comment

[copper jetty]

Yeah. I'm guessing it's a hybe stan. They didn't also refute that hybe overworks their idols. 💀

[short laurel]

man if someone is worked so hard that they need to get IV multiple times. then it's obvious something is very very very wrong. seriously i m questioning why korean government not taking any serious action

[tawdry vessel]

that's clearly an abuse

[hoary frost]

lollll they extended the weekly working hours in korea recently, they couldn't give af

[copper jetty]

I'm actually questioning how their labor laws work cause that is questionable

[short laurel]

is that causing body harm?

[copper jetty]

How many hours did they extend it?

[hoary frost]

hmm actually scratch that i cant find the news articles.

well there was this that happened: the supreme court said no punishment for forcing a worker to work 52 consecutive hours, as long as its under 52 hours/week.
https://www.youtube.com/watch?v=84fpeTFjeqA

[hoary frost]

gag it

[old cypress]

and the govt wants to increase it to 68 hours

[hoary frost]

I can go thru all old material and do a deep dive. I have been following the updates since mhj x bighit x source gg was announced and more or less remember timeline. I even wrote it here which also overlapped with what mhj said. also ador trademark request was sent in 2021. not 2020

[hoary frost]

i was referring to this

first full name TM was applied in 2021 April, second in November

https://x.com/nwjns/status/1379933199120224256?s=46&t=lncf7vo09FEx5ZDvXg81LA

ami 🐰 #NewJeans (@nwjns) on X

#PGNGGArchive | 210407

• W Korea Min Heejin interview

  mentioned #pgngg briefly

• TXT & BTS May comeback

  new group debuts around senior's comeback

• [weverse] HYBE X Ithaca

Twitter · Apr 7, 2021, 11:04 PM

date also coincidences to her w korea interview where she briefly talked about ngg

[copper jetty]

Are this all patents of songs?

[hoary frost]

no. songs can not be trademarked. this is ADOR name trademark

[copper jetty]

But why would there be 2 dates on the trademark? Is the first one all doors one room and the second one for ADOR?

[hoary frost]

yes

[copper jetty]

Ohhhhh... thank you. I'm actually learning stuff

[hoary frost]

first was applied by law firm representative

it was transferred to ador in November when label was revealed

https://x.com/nwjns/status/1463038602682646528?s=46&t=lncf7vo09FEx5ZDvXg81LA

ami 🐰 #NewJeans (@nwjns) on X

ADOR / All Doors One Room trademarks applied last April 1, 2021 are now moved to ADOR Co., Ltd. and Kai International (from applicant Kim, Ki Hyun with the agent Hanyang Patent Firm). The applicant change happened on Nov 12, the day HYBE announced the new label @alldoorsoneroom

Twitter · Nov 23, 2021, 6:55 AM

fans often search trademarks on kipris, so labels apply it under representatives names to hide, but entertainment related trademarks need specific category codes like 09 for CD, etc. so it is not hard to find names under these codes. back then, pgngg enthusiast found le sserafim trademark and thought it was for pgngg. i remember later it was also discovered by sakura stans as there was already info that she was joining hybe and they used to fight over name and assumptions sakura was in pgngg

good old days

[short laurel]

west reducing work hours to 4 days while east increasing to 6 days. we can c what's going us

[lucid yarrow]

now that some1 bought it up in nj chat is hybe pro samsung is that why there beef with ador and apple

[short laurel]

hybe is not related to samsung

jsut most hybe artists have ads with samsung

[hoary frost]

first official article that sakura made exclusive contract with bighit ent. that user frames it like "approached", but it was already done deal. bighit ent (now hybe) waited for izone disbandment to officially sign contract. none of this denies mhj statement. if anything, you can assume that bighit ent approached her in 2020 and started building group around her. i assume that split between source and mhj happened in late 2020 due to bighit ent uncertainties about the success of mhj gg and timing worked out for them. mhj timeline is not shaky at all, but we dont have full details either. things happen few months prior it is actually announced or confirmed.

[copper jetty]

Ok from what I got from the timeline it's true that Ador was trademarked April 2021. I wonder if the fall out happened way before le sserafim got recruited cause it doesn't make sense that Ador transferred their trademark on Nov. 12 but hybe still released Media play that chaewon and Sakura will be in MHJ NGG during August until November. I think this aligns with what MHJ is saying in the press conference.

[short laurel]

that reddit guy saying timeline is shaky has shaky source. so just ignore him

[copper jetty]

Or I don't know, maybe the fall out happened during March to November???

[hoary frost]

also when mhj said she was getting label, everyone assumed that it was for a gg she would debut in the future (not pgngg). because when hybe rebranding was happening, articles mentioned that after rebranding and source gg, she would get a label to make her own gg.

[copper jetty]

Still that the timeline the they gave was still shaky with that.

[short laurel]

ok i read it the peopel claiming mhj timeline is shakier than sakura shaky voice or something. so whose side that guy is on? hating on both xD

[copper jetty]

He's on hybe

[short laurel]

i don't listen to sakura but is her voice shaky? she's been in industry the longest out of all 4th gen. even longer than 3rd gen

[hoary frost]

lets not go to offtopic

[short laurel]

just curious.

[copper jetty]

I was arguing with him lol. I don't know what the timeline on Le Sserafim's debut and I wanted to debunk it. Lol.

[hoary frost]

my timeline at least is backed by actual facts

[acoustic valve]

Don't mean to be a downer, but why bother arguing on reddit? You know that even if you make a post with proper sources it's just going to be downvoted to hell because that's what they do

[hoary frost]

its like talking to the wall

[short laurel]

both party were down voted anyways on that shaky reply

[copper jetty]

Yeah that's what they do. I just wanted to defend NJ and MHJ though. 😭

[copper jetty]

And thanks for that too.. I mean from what I got from your timeline and theirs MHJ's press conference actually aligns with it.

[hoary frost]

im not really sure which conference briefing it was, but i remember BSH mentioned izone selling power. girl groups used to sell way less back then and twice izone bp were outliers. i think he wanted to have a gg that had fanbase secured and would sell well right from the start

groups with unknown members did not guarantee sales. thats why there was 90k prediction for nj lol

[short laurel]

yet he's trying to ruin a gg that sells

[copper jetty]

I wasn't in KPOP then but was izone really big?

[short laurel]

yes. izone had members from akb48 which come along that helped alot. sakura is also from there

[copper jetty]

Well tbh, business wise this is actually smart. But not supporting your other girl group that debuted (NJ) also is dumb.

[acoustic valve]

and I respect and feel for you, I just know how it is to argue against the tide on reddit and it's likely to either crush your fortitude, or brainwash you at some point into believing whatever opinion on reddit is the majority opinion... when reddit is really an extremely small subsect of every conceivable demographic ... even the largely online demo of international kpop fans. Redditors really matter so little in the real world it's laughable, it's the least influential of all social media platforms. So like, just suggesting for your own health, back away if it starts getting to ya

[copper jetty]

Thanks

[acoustic valve]

actually i lie, discord is less relevant, but discord is far more fun

[short laurel]

btw to add to this. majority opinion =/= correct opinion.

[opaque torrent]

i've seen people say that bc theres only one month between sakura signing and ADOR trademarking, that there wasn't "mistreatment." mhj didn't have to fight that hard. lol personally to me one month is a long time esp if i am an accomplished creative director and you're hiring me for my name! plus that's just what we know from publicly available data. mhj said she has text messages that can support her claim and that could be months or even a year's worth of broken promises and egos

[short laurel]

a month can be short or long time depending on work and perspective. hard to come to any conclusion from this alone without any details on internal working of hybe. but from what we know everything leaning towards mhj side than hybe side and ofc hybe stans can't seem to comprehend stuff.

[opaque torrent]

hybe's definition of 'we responded to your complaint in a timely manner' is during a revenge audit

[short laurel]

they couldn't even protect their artists.

[opaque torrent]

i looked up 5050's case to get an idea of how long we have to wait for legal action to finally take action... 5050 filed their injunction at the end of june. they had a hearing in july, court asked them to mediate. 5050 refused. court rejected injunction end of august. almost two months.

i think its different with hybe vs mhj tho bc they want her investigated for breach of trust and filed with the police first. didn't see the same process for 5050.

[acoustic valve]

two very different cases

for now, anyway

[short laurel]

people comparing it with 5050 but in 5050 situation was very different. rare case where company was innocent right ?

but here. regardless of win or loss. we know for sure that hybe is evil. not even letting idols rest

[opaque torrent]

this is on the lawyer. how could they not know? can kim&chang fuck up just as much? lol

[hoary frost]

there is no one month imo. as i said before, it probably happened mid to late 2020 and the facts in 2021 we have is development of whatever happened in 2020

[opaque torrent]

its not so much the company was innocent, its bc the victim was rash and received bad legal advice.

[acoustic valve]

yeah, I somewhat followed 5050 case, from my opinion the legal team was just really useless... or was being hamstringed by the clients' desires, who knows. Suffice to say it was an extremely poor legal case on their end

[opaque torrent]

they didnt give the company enough time to fuck up and went straight to the lawsuit. if they did + present how attrakt went against the advice of their doctors, they would have a case

[short laurel]

oo

ok so which lawfirm was with hybe and mhj side? they both kim's

[opaque torrent]

hybe is kim&chang and mhj is sejong law

[short laurel]

ooh no kim on mhj. dam

[acoustic valve]

didn't MHJ also take Shin & Kim? She's got two firms, but I think Sejong is taking the day to day stuff right now

[copper jetty]

Wait so MHJ took the same firm as 5050?

[opaque torrent]

no

[copper jetty]

Ohhh.. Ok. For a second there I was nervous

[opaque torrent]

i think they are the same, shin & kim and sejong that is

[acoustic valve]

oh rly? that makes more sense

[hoary frost]

5050 was barun law firm

[opaque torrent]

it could be the translator messing up their name. but if you google 'sejong law firm' shin & kim shows up

[hoary frost]

are they?

[acoustic valve]

the lawyers did so awful on the 5050 case that I'm convinced the girls/parents were extremely uncooperative even with their lawyers... Because they did so many things wrong I'd be surprised they weren't sued afterwards if it was indeed their fault

[opaque torrent]

https://www.shinkim.com/eng/media/sejong/589

[copper jetty]

I don't know sejong and shin & kim have different websites

It's not this one?

https://www.sejonglegal.com.au/#:~:text=SEJONG LEGAL is a full service%2C dynamic%2C,of lawyers%2C our clients achieve remarkable results.

[acoustic valve]

silly koreans, it's been 300 years, stop using hanja and making things complicated with multiple names

[opaque torrent]

no idts

korean articles say 'sejong law' that is 'sejong LEGAL'

[copper jetty]

I thought it's the same lol

[opaque torrent]

sane assumption

[opaque torrent]

agreed

[hoary frost]

hmmm im not convinced.

are lawyers present during her press con listed on website

well i hope its shin&kim. they seem to be one of the top law firms (better law firm >>> better chances)

[acoustic valve]

https://www.shinkim.com/eng/member/view/372

[opaque torrent]

hey i know him from the memes!

[acoustic valve]

and the other one... although i could not tell from the picture on website at all https://www.shinkim.com/eng/member/view/178

[opaque torrent]

they're all M&A experts

[acoustic valve]

management disputes often the same expertise as M&As, makes sense

[hoary frost]

i fell on my knees. thanks for info

[short laurel]

so both side got top legal companies

i guess kim's are good at legal stuff

kim minji.

[opaque torrent]

ok random but i realized now why ador's side kept bringing up that their vp who wrote the memos was blackmailed... the hybe leaks to the press did it make it seem like someone on ador was a whistleblower and reported her

[hoary frost]

hybe said they got tipped. who can tip about ador internal affairs other than someone in ador or hybe just made that up and used as an excuse to get ador

[opaque torrent]

hybe was creating a narrative based on what is technically true. she did consult M&A experts while negotiating

such a mustache twirling villain

[copper jetty]

https://x.com/missingmedic/status/1787099504266653904?t=yNc8oUDkQxNFwRomJMwNoQ&s=33

censored by elon (@missingmedic) on X

too bad my old acc got snatched but it was definitely talked about back in 2022

Twitter · May 5, 2024, 12:38 PM

We talked about the 90k sales for NJ a while ago. Apparently some of the original bunnies still remember that lol.

[copper jetty]

Wait I don't understand why was Ador's side bringing up the blackmailed VP?

[opaque torrent]

to point out how hybe is acting in bad faith. hybe is not planning to charge the person who wrote up all of what they claimed is incriminating evidence.

[hoary frost]

^ yep. they are not planning to charge bc VP got blackmailed and coerced to give statement against MHJ and admit accusations.

[copper jetty]

Which they can't use in court correct since he's coerced. Or is korean law not the same?

[hoary frost]

not sure. court cant use witness that changes statements often and is deemed untrustworthy

idk if this case is similar

[hoary frost]

i hope this true. my legal knowledge coming from tv series ikr

[opaque torrent]

better than twt and reddit, which comes from their 🚽

[acoustic valve]

just thought of another possbility:

• MHJ does get pushed out, but Hybe doesn't manage to find a legitimate reason to remove her and has to pay full price for her shares (I see 100B being cited often) and possibly penalty fees
• MHJ gets her non-compete reduced till 2026 (2 years seems pretty standard, definitely fairer than whatever slave contract Hybe has her on now)
• NJ stays in Hybe until 2026 and then leaves, hopefully they'll have evidence to justify reduced penalty fees for terminating contract

I hope it doesn't turn out this way... but it's a possibility

[copper jetty]

If they can prove that the VP was coerced then I think they can't use it in court, at least in the US, Idk about korean law though.

[hoary frost]

or mhj loses in everything, nj remains in hybe. goodbye!

i think mhj and hybe cant negotiate simply bc hybe wont grant them the amount of independence ador wants

[opaque torrent]

my heart would break but my bank account would be so happy

[acoustic valve]

i think they can't because bang's ego is bigger than his torso

[hoary frost]

fair point

i think too much damage was done AND hybe wants to micromanage labels

all this hinders negotiation possibilities

[opaque torrent]

do you think bang pd has been meditating ?

[acoustic valve]

and he's rich enough to lose 100B won to feed his ego and punish those he feels have slighted him

especially when its not directly his money anyway, it's hybe's

[hoary frost]

he will earn them back by touring his groups endlessly

[copper jetty]

And working the idols to the bone touring with IV drips. 💀

[acoustic valve]

so they can spend it all running the sinking ship that is hybe america, hope it all burns to the ground

[opaque torrent]

at first i was ???? when she mentioned it, but i think its valid now https://www.koreaboo.com/news/korean-netizens-bring-instances-illit-copying-new-jeans/

[hoary frost]

and spending yet another 100M dollars on survival show

we need belift audit asap

[acoustic valve]

yeh that was obvious, v much so

[hoary frost]

gather their data and find "project newjeans"

[opaque torrent]

i def thought she was crazy while watching her press conference but i still empathized with her bc i worked at korean air at one point in my life. saw how abusive the male supervisor was to our korean female manager. altho i felt for her, i thought she was going to get eaten alive the next day.... but now i know how much the culture barrier plays into how we perceive it. of course koreans/knetz would pick up on these things better

[hoary frost]

i wish she just exposed her document with all the wrongdoings. imagine how much more malpractice there is behind the scenes

[short laurel]

what if out of spit he uses NJ to earn all that back?

[hoary frost]

that's the plan. originally when stocks skyrocketed when nj cb was announced, it was due to expectations for world tour. actually financial analysts were disappointed they did not start tour this year, but there are a lot of expectations for nj tour in 2025 + bts members reunion starting from this year

[short laurel]

bad plan. hybe will make them go tour after tour. album after album and no rest.

worse is no one stopped hybe from this nonsense when he did with other groups. and no one will stop when they do it with nj too

hybe needs to be stopped

[hoary frost]

yes. actually bunnies complained about 9 months gap but nj was so busy last year. they got nice vacations and time to practice and polish their skills more

ador also said they were avoiding straining tour schedule in announcement.

[short laurel]

other groups fandoms complained too but did hybe stopped? what this need is government intervention/

[hoary frost]

tour is both mentally and physically demanding. there are a lot of artists who do not want to tour due to the stress it causes

[short laurel]

but ending up put on IV cuz of this and still not stopping is tooooooooooooooo much

[hoary frost]

i had hope for ador to do most reasonable schedule for nj next year. possibly stretching their tour dates in a way that lets girls relax in between to replenish energy. currently i have no hope if hybe wins

[short laurel]

last time i saw someone who got 3 bottles of glucose through IV in a day was a cancer patient. now i m hearing it from hybe's artists getting it for touring.

[hoary frost]

tbf i think getting an iv is more common than you think in korea - doesn't mean its great but its pretty common

[short laurel]

that only makes it worse.

[hoary frost]

yeah, its too much

hot damn korean forum consensus is pissed at i-army for saying "korea apologize to bts, you don't deserve them"

[serene cloud]

not surprised, they are blaming all of korea for it - seems rather weird to do that

[bronze jetty]

oof i wonder if hybe media play is going to go all out this week again

[short laurel]

this is the result of hybe's media play. or should i say bang's

pampered fandom waaaay tooooo much

[urban orbit]

lmao SNL Korea made a skit out of Min Hee Jin. https://www.youtube.com/watch?v=JzWroJ8PfQM

[serene cloud]

Now they want the govt to investigate nj earnings - as if their own conglomerate wasn't the one providing those numbers

[modern summit]

what is that

oh

[urban orbit]

Saturday Night Live. It's like a comedy skit show where they parody live events.

[modern summit]

i didnt know there was a korean version of snl

[urban orbit]

oh they got SNL's all over. it's not just the US

[modern summit]

ik but didnt knew the korean one

never heard

[serene cloud]

10th coming up soon

[short laurel]

Lol how many times ppl posted this here 😂

[urban orbit]

oh there were posts of this here?? didnt notice. lol oops.

[short laurel]

As far as we know. Nj might be the only one with no chart or award manipulation unless hybe paid for it 😂

[urban orbit]

thats so illegal hope its not true.

[short laurel]

Entire kpop industry awards n charts are manipulated anyways

[modern summit]

fr

[urban orbit]

no idea how their laws work but they need to find a better system to keep manipulations in check.

[short laurel]

They would if kpop was popular there. Unfortunately it's not

[old cypress]

riize lightsticks lol

[modern summit]

👆 ah lightsticks

[hoary frost]

never beating allegations

[bronze jetty]

plagiariize /j

[short laurel]

Ooh dam.

[dry atlas]

*x https://twitter.com/taucrush7/status/1787249192983040335?t=tr5IQl3RXt_CwlC_ET9EKQ&s=19

[harsh dove]

@taucrush7 <t:1714948387:d>

[old cypress]

https://vxtwitter.com/SES_Updates/status/1787018938058199339

[serene cloud]

https://tenor.com/view/rock-one-eyebrow-raised-rock-staring-the-rock-gif-22113367

[opaque torrent]

they're not hearts, they're shrimps! 🍤

[bronze jetty]

the ☝🏽 was a better design imo lol

[copper jetty]

They what now?? Who does??

[serene cloud]

purple fans

[opaque torrent]

Just ignore them and let them have their one-sided feud

[sterile umbra]

what do they mean by this:

[dry atlas]

if they mean articles about bubble gum success, well we have those now from today

anything else, idk

[valid sierra]

the way all of these drama didnt affect NJ's image at all, is really something

[half knot]

well NJ is famous for having no ads on their videos for one, and now suddenly 5-7 of their MV and streaming songs went back to top 10-15 across all charts since controversy broke, and bubble gum also has pretty insane viewership numbers for a non-astroturfed video. maybe that's what they mean.

[acoustic valve]

probably about the lack of promotion through news media that usually follows any group that reaches even a fraction of NJ's popularity... so like positive media play, something hybe seemingly turns off and on at will

[opaque torrent]

Aespa and NewJeans will have their comebacks around the same time. I hope they do TikTok’s together

[acoustic valve]

but like, news media is reporting on it now since its monday, so we see

[acoustic valve]

they shud do a challenge for step back

[lucid yarrow]

still no challenge/anything with illit which is sad

[dry atlas]

i hope the riize thing stops

just makes tokkis look petty

[acoustic valve]

it's only I-tokkis afaik and for better or worse, nobody pays attention to I-tokkis

[dry atlas]

true

[half knot]

there's a lot of brigading and bandwagoning by other large fandoms towards some of these groups too the moment they noticed a weakness

[acoustic valve]

and the illit challenge is never ever happening, wouldn't get any hopes up... just not worth the potential for drama from both sides

NJ is understandably the persona non grata amongst the hybe fandoms rn, so the usual hybe grp fans not rly jumping on any pro-nj wars and fuelling them. Kind of a net positive, in this case anyway

otherwise the other hybe BG fans would've usually hopped on just to insult riize

[opaque torrent]

https://www.ft.com/content/304ff2ce-c285-4c23-b129-0d073730f0cb

[dry atlas]

oh thanks

lots of korean articles about that

nvm paywall

[opaque torrent]

Fighting back tears at an impromptu press conference last week, K-pop producer Min Hee-jin launched a broadside against her bosses at South Korea’s biggest entertainment company Hybe.

“These old jerks have sneakily captured all sorts of [private] messages to just kill me,” said the 45-year-old, wearing a green and white striped T-shirt and an LA Dodgers baseball cap. “But if you’re going to come at me, come at me directly. Don’t talk shit behind my back.”

Min’s battle with the senior leadership at Hybe over financial and creative control of a sub-label helped wipe out almost $800mn from the music company’s market cap last week, as sales slow at South Korea’s top hit factories and concerns grow over mismanagement and a lack of originality in the industry.

Her rage also captured the imagination of young Korean women inspired by her criticism of her male superiors in a country where women account for 6 per cent of executives among the country’s top 100 companies.

“What Min is experiencing is what so many us go through every day in our male-dominated, hierarchical corporate culture,” said Youn Hye-shin, 31, who works in the education sector in Seoul. “She is saying out loud what we dream of saying.”

The turmoil at Hybe, the company behind boy band BTS, comes as the wider K-pop industry struggles with the question of how to replicate the past decade’s success. Hybe’s shares are down more than 15 per cent since January, while shares of its rivals SM Entertainment, YG and JYP have also suffered double-digit falls over the past six months.

“Given their slowing growth rates in recent sales and earnings, investors are wondering if their growth prospects have hit the wall,” said Ahn Hyung-jin, chief investment officer at Billionfold Asset Management.

Min began her career in the music business in 2002 as an entry-level graphic designer at pioneering K-pop label SM Entertainment. By 2017, she had risen to the company’s board of directors, and in 2019 she joined Hybe as chief branding officer.

In 2021, she was appointed chief executive of a new Hybe sub-label, Ador, and tasked with creating a girl group that could emulate the success of BTS, whose members were set to begin their compulsory service in the South Korean military.

Her group, NewJeans, was the fastest K-pop act to reach one billion streams on Spotify and stormed to the top of the Billboard 200 album chart last year with their second EP “Get Up”.

“Min Hee-jin is the most important creative force in the entire K-pop industry,” said Kim Young-dae, a Korean pop culture critic. “Before she appeared, K-pop was becoming a victim of its own success, repeating old formulas in an effort to retain the existing fandom,” he added.

Kim continued: “But with NewJeans she introduced a new trend of easy listening and retro-style aesthetics, which has been the most important development in the industry in the past five years.”

But behind the scenes, Min’s relationship with the label had deteriorated. Last week, Hybe announced it was launching an internal investigation into Min and other Ador executives over an alleged plot to bring in outside investors to wrestle control of the sub-label from its parent.

Min hit back, releasing a statement accusing a different Hybe sub-label of “truly shameful” plagiarism of NewJeans’ image, choreography and music video concept for a rival girl group, ILLIT, whose latest album was produced by Hybe chair Bang Si-hyuk.

The dispute escalated further when Hybe published material gathered during the investigation, including private messages between Min and her deputy in which they appeared to discuss options for seizing control of Ador. Hybe also said it had evidence that Min had been consulting a shaman on company matters, and that it was reporting Min to the police for an alleged breach of trust.

Min responded to the allegations hours later in her hastily arranged press conference, accusing the company’s senior leadership of deliberately sabotaging her work.

“My first priority is to clear my name,” said Min, accusing Hybe of portraying her as a “witch”. She added: “I have been through hell.”

Hybe said it had “secured substantial evidence to prove that Min deliberately led the plan to take over management control of the subsidiary.” It declined to comment on Min’s allegations of plagiarism against ILLIT’s producers.

“What Hybe claims as an attempt to take over the company is groundless,” Ador said, adding that “Hybe’s claims about shamanism is its attempt to undermine and deny Ador’s success.”

Cha Woo-jin, an industry analyst and cultural critic, said the dispute had exposed shortcomings in the company’s multi-label system at a time it is contending with the enforced “hiatus” of BTS while also seeking to export its model to the US market.

“Hybe needs to guarantee some independence and autonomy for each label under its control,” said Cha.

Min’s battle is not over, added K-pop critic Ha Jae-geun, pointing out the clothes the producer wore to the press conference were the same as those worn by members of NewJeans in their latest music video released the same week.

“As well as getting public opinion on her side, wearing those clothes sent a message to Hybe that she and NewJeans are inseparable,” said Ha. “Now that she is seen as a hero to so many young women, it will be more difficult for Hybe to deal with her.”

[acoustic valve]

I appreciate them correctly translating mhj's colorful language and not just literally translating the words

[acoustic valve]

https://vxtwitter.com/ourboy83/status/1787136715477655740

[sharp acorn]

everyone make sure you drink water and stay hydrated

[half knot]

I just remembered something a little petty that I was picky about when NJ first debuted, and I complained about it in server. In light of recent revelations, I really wonder if it wasn't just neglect from HYBE. When they first debuted, none of them had custom IEMs or microphones (handheld or attached), while LSF debuted with both of those already ready to go. It wasn't until Ditto/OMG promotions that the members had custom IEMs and better mics...

[dry atlas]

oh really

actually i think we didnt notice they had customs until weverse con

[half knot]

you're right, I was complaining about it even during OMG promotions lol #live-chat message

it's like not something that takes that long to make (2-4 weeks), and given their budget and earnings, it would have been small change for them, but for it to take 9 months is really weird

even some nugus debut with customs these days

[short laurel]

Another fandom full of fools in reply section.

[grim shell]

I didn't know mhj was 45, koreans really do be looking yonger than their age frfr

[opaque torrent]

bang shi hyuk is 45 too

[half knot]

so is their ceo...

what if this is some high school level love triangle battle at HYBE?

[opaque torrent]

ewww..

[half knot]

[opaque torrent]

is hybe going to give us peace until may 10?

[half knot]

that depends on whether their stock starts to nosedive again

is today a holiday in korea?

[opaque torrent]

children's day?

[half knot]

ah I didn't think it was an actual day off

[grim shell]

mhj favorite day

[opaque torrent]

https://tenor.com/view/eye-roll-real-housewives-of-atlanta-whatever-i-dont-care-bored-gif-21245807

[half knot]

the way we had this back in july 2022 ready for this day

[opaque torrent]

the way ppl trivialize pdf files for kpop clout

[arctic sky]

most asians do tbf esp east asian

[serene cloud]

https://vxtwitter.com/NJSbackseat/status/1787334284845666560?t=VyWUsRM3y4-MNtPdq_N_zg&s=19

[opaque torrent]

i appreciate the authors of this one doing research at least. unlike the new yorker vulture

[short laurel]

nha. it's mostly korea and china. continued usage of skin products over long period helps alot, there are many western white people who look young even in their 40's many even saying peopel in 30's today look younger than people in 20's

[opaque torrent]

its genetics and sun protection. nothing to do with race.

[arctic sky]

nah i live long enough to seen alot of asians look so much younger compared to western even tho they are not wearing alot of make-ups etc. and fyi east asians is consists of korean ,china and japan

[short laurel]

experience varies i guess. seen old people looking way younger on both sides.

[acoustic valve]

that vulture article was clearly written by a kpop stan, for kpop stans, and not even the interesting kpop otakus in Korea and Japan which observe the industry similar to how film buffs observe the box office. It's written specifically for parasocial international kpop stans... which usually means awful journalism

[opaque torrent]

anyway now that i've digested the FT times article, i'm relieved to see it took MHJ's POV on hybe potentially cannibilizing itself.

[opaque torrent]

why do all of these western kpop stans miss the point of MHJ being upset about LSFM debuting first?

pay a korean writer to write about a korean press conference, jesus

[acoustic valve]

the "article" was written and structured literally like a reddit post on one of the kpop subs... rly tells u all u need to know.

[fierce cloak]

this fanart got more like 100k likes and 3.3M views now. MHJ it girl going viral half is otaku love to see Makima coz she's a really cool character, half is kpoppie think the artist implite MHJ is evil manipulative villain like Makima....which i dont think it's the implication, the artist often make art coz they think it's cool

[short laurel]

makima wasn't evil. she was just missguided. cuz of curropted people

[acoustic valve]

tbh never watched the show... but just by going all the chainsaw man memes I see... I'm pretty sure she's the most popular character whether she's meant to be evil or not

[fierce cloak]

well, villain is hot and charismatic, fans always thristing for villain characters so it can be considered as a good thing lol

[fierce cloak]

yeah, chainsaw man Devil are just metaphor for things in real life. Makima is the Control Devil, she represent power. Power can be good if it's given to the right people with good intetion, or absolutely evil if given to corrupted, horrible people

[short laurel]

yup. and i nvr watched the anime. only read the manga

[fierce cloak]

yeah i only read manga too, havent followed much after timeskip. But tbh if compare, BSH and the male exec are obviously power abuse and corrupted by status and money. MHJ maybe closer to Nayuta - the Makima reincanation that being raised with the hope she will use her power for good

[short laurel]

yup!

i haven't read after timeskip yet lets not continue

[fierce cloak]

MHJ leadership style is nurturing and match well with modern standard from the west.
While BSH and other dudes are old school controlling and hierarchy. It makes sense why they keep trying to micro managing and so petty, while MHJ is stubborn and want independent

[short laurel]

funniest part is. bang keep trying to copy west.

[fierce cloak]

well...he's just a copycat

[hoary frost]

while i agree it makes them look petty (since there's nothing we can do abt it now), its just sad to see MHJ's ideas get stolen from her again and again. Their agenda is just so obvious... especially with them having to redesign it after the backlash they got for the first design

[short laurel]

tbh rizze lightstick is fine. problem is SM's new sublebals video. that was sooo dam obvious

[hoary frost]

ehhh its silhouette is literally the same as our lightstick

[short laurel]

and them using it will only make people think of NJ. NJ much bigger than riize. so no need to worry about it. atleast it was not 1 to 1 copy like that video

[hoary frost]

its just annoying to have someone copy your ideas and make it look like they didn't.

[dry atlas]

i scrolled through the video, what was the copy part

wait is it the y2k desktop vid or the movie

[short laurel]

dw. no matter how much they deny it. everyone knows it's copied idea

[short laurel]

art style.

[fierce cloak]

it mostly show how unprofessional most of these designers/ creative director are. Poor research and low original input and intention in design.
MHJ standout coz she do a lot of study and research, and have inspiration from various art forms too. Many years in her creative career but never once she being accused of copy anyone else. That's why she's the trend setter, the innovator

[regal frigate]

MHJ is trying to protect nwjns

[valid sierra]

diss tracks are everywhere now, will bang pd release one as well?

[valid sierra]

https://theqoo.net/hot/3218100996
The tokyo dome fan meet is not organized by hybe japan, but le sserafim and seventeen tours are

[short laurel]

target not found. pls check the link

[valid sierra]

oh i think it was deleted. but i checked all hybe groups tour in Japan are organized by hybe Japan. Meanwhile NewJeans is by HIP

[tawdry vessel]

I saw it before it got deleted

there isn't a hybe logo in newjeans tokyo dome poster

[hoary frost]

yep, thats true

HIP is one of the top promoters in Japan. Bruno, Taylor etc concerts were organized by them

[short laurel]

oo

[valid sierra]

thats a huge money gone from hybe, i wouldnt be surprised if thats one of the reasons of this whole drama

[hoary frost]

The only reason HYBE Japan is profitable is because they act promoters for HYBE groups

they handle their JP activities. thats what earns them money

two tokyo dome is not much, but i thought, given this precedent, ador would directly hire promoters for NJ World Tour, not using HYBE as mediator.

If you look at HYBE groups USA tour, promoter is either AEG or Live Nation, but HYBE is always present as well bc they have agreement with them.

[valid sierra]

ador really is detached from hybe

[hoary frost]

ADOR could have directly approached AEG or Live Nation, cutting HYBE off

[valid sierra]

but in a good way, those tokyo fan meet ads were everywhere

[bronze jetty]

man, i hope things are quiet until after minji’s bday

[old cypress]

imo SM plans to make riize establish themselves as the boygroup version of newjeans before ADOR debuts their boygroup

[hoary frost]

yeah lol i mean they were called boyjeans since day 1. ador (if mhj & current team stays) will not replicate nj concept for their bg. mhj loves shifting trends, so im sure it will be something unexpected

now everyone is biting on nj concept but in two years, by 2026 it would be perfect time to once again cause the shift. well thats if mhj stays

imo hybe does not have bg that lives up to bts success. bts success is pretty balanced worldwide and domestically, in all areas: streams, sales, tour, cfs, etc.

[neon kelp]

but not in my country lol

cause they just are too off minded

[short laurel]

Bts success was something else. Too hard to replicate. Not to mention their own fandom is itself a big hurdle to other groups success. They won't let it 😂

But groups like seventeen are good. They were doing well even be4 hybe took over

[neon kelp]

toxic armys has been ever since trying to be a hurdle in anyone's group success

but did that stop any kpop group from getting the fame and success

[short laurel]

Internationally alot of people c nct n call them bts. It will be too difficult to make another bts

[neon kelp]

I see

well we don't need another bts lol

[short laurel]

I mean a bg on their level of fame.

Especially impossible with how ppl like bang trying to push creative people out

[neon kelp]

yea it's impossible

[mild mist]

One thing you can't ignore with bts is how many one direction fans they picked up

And that sort of thing won't happen again

[neon kelp]

I still dk happened with one direction only heard they were pretty famous back then in 2010 (off topic)

[short laurel]

Maybe if a korean group pick up English songs. It then maybe possible. N also going outside of kpop..

[neon kelp]

but wouldn't that ruin the ideal concept of kpop
I mean it wouldn't be kpop if they start taking ideas from pop songs

[short laurel]

Hmm not really. I mean like one ok rock is japanese group but they have English songs too. They mixed both east n west style. That's the only way i can think of.

While bang just straight pick up west style n make it in korean language for bts n others. That's how it feels to me atleast

[neon kelp]

ig he is just being lazy to make songs

[short laurel]

Alot of people disagrees with me on this btw.

[neon kelp]

nah I agree on that part

he def copies western style and composes them into korean style making songs

so people wouldn't figure that out

[mild mist]

Well all you really need to know is that they were huge, and the first western artist to really play social media in the way we see it now

[neon kelp]

I see

[hoary frost]

i mean its quite obvious with how he styled bts in the early days and choosing a name like "rap monster" for rm

my point was that hybe is short sighted when cutting mhj off before ador nbg debut. even if they sell them as nj's brother group, it won't be enough, esp if they replicate current trends.

market is oversaturated and when a lot of groups put out same type of concept and music, it becomes exhausting. thats why diversifying is important.

[hoary frost]

it might work to an extent - just look at riize

[short laurel]

that's cuz NJ concept is still new. it will get old soon with how they are doign things

[hoary frost]

yup thats what MHJ was trying to go against

[arctic sky]

https://www.youtube.com/watch?v=Tyatq8FGhoA

[hoary frost]

riize is already boyjeans (lesser edition). how many boyjeans can market eat?

[arctic sky]

Good shit lol

[short laurel]

riize even had their lucas moment. free publicity

[hoary frost]

newjeans little brothers title will help, but BSH bg music does not do well on charts unless its bts.

he will probably focus on BH NBG tho and potential successor of BTS which Trainee A was supposed to be imo

we will see how it plays out (tbh i cant care less about future of kpop or hybe). just saying that they are cutting off ador's prospects

[neon kelp]

two more hours left in minji's birthday

let's gooo

[acoustic valve]

You're right... but it's still totally normal and expected for other companies to "copy" MHJ's work, and I'm sure she expects them to, she's been watching her work get copied in the industry for 20 years.
It is however, a far bigger problem when your own parent company does it. Neither SM or JYP owes Ador any fiduciary duties, Hybe on the other hand as the parent company does, a duty primarily based on "fairness"... which I don't think it passes if all the negative interfering with Ador's operations is indeed proven true and it's combined with the fact BSH directly produced for a group that is eerily similar in concept.
That being said, I'm not really sure what the precedents for such a case look like in Korea, if it's even considered

[fierce cloak]

i feel like people dont really realize how impactful MHJ is. In gen 1 there wasnt any specific "concept". That thing start to form during gen 2 with SM surely is the lead one. But the visual creativity only start revolution when MHJ is more involve in SM groups' design, and other companies really copy what they do

ngl im wanna root MHJ to win, whether she can stay with NJ for a bit more to nurture them and put more of her creativity for this "project". But if not, as long as she can break free from hybe, i think she will be alright, after the banning period she can establish her own company and have so much more freedom

[short laurel]

what i m wondering is after what he did. why would anyone ever want to work with hybe ever again. it's already insulting. and it'll be even more insulting if anyone in creative department work for hybe. it's so sad.

[acoustic valve]

My opinion; they treating creatives the exact same way game companies treat developers; as replaceable and expendable labor. Which makes sense... BSH filled the entirety of Hybe's C-suite with entirely people that only worked in tech or tech-adjacent fields. And BSH seemingly feels the same way despite starting off as music producer himself, especially going by the past stories about how he feels nothign about stealing ideas

[copper jetty]

I would think other creatives would think twice but at the same time they would still go for it because it's one of if not the biggest kpop company rn.

[short laurel]

thing is even tech needs creativity. those tech people are not tech people more like maintainer.

[fierce cloak]

well that selfish and arrogant is how he able to achieve "success" like this - by exploit others

[short laurel]

that's why google going down. no creativity left

[acoustic valve]

I think she should focus on her mental wellbeing first ngl, it seems the years of dealing with Hybe has really messed her up. I'm sure she'll be fine eitherways, especially if she can at least reduce the non-compete to a sensible period (which seems very likely). Not even sure she might feel like going back into Kpop, she seems quite whimsical that way and it's no exaggeration to say she's fed up with the industry in many ways. I'm sure she'll find fulfilling work regardless afterwards, her opportunities are quite endless with her resume

like, go to japan and do some freelance creative collabs with Japanese artists or smth, she'll be fine, I'm more worried about how this will affect the NJ girls' careers... the Hybe sabotage is real

[short laurel]

she'll find work even in korea. korean music industry is bigger than kpop. if she wants to stay with music

[fierce cloak]

i think MHJ is extremely stubborn and have very strong will to live and to create. I laugh so much when NJ parents fear she may suicide, and she was like "Why do I have to die?"
I think now she fighting because she's really care about her reputation and more important is NJ coz she see the members and the whole project as her children. But if she have to leave after this incident, obviously she need some slow time to heal her self. And to take advantage of the banning time, she can planning the next creative projects, which will be even more innovative, and seeking connection to set things up and be ready the moment ban lift off. That said, she must able to win at least the contract for herself, that she can sell the 5% and get some money too.

[fierce cloak]

yeah MHJ is well loved and every know her ability to create gold. There is no one like her so she will be fine. It just hybe slave contract may trap her for a long time, that would be most dangerous

[neon kelp]

I like mhj's will power and sheer

[fierce cloak]

fr fr
Koreans watching her and they are so inspired by her will

[neon kelp]

yep

[acoustic valve]

yeah, you can tell she's fighting in large part for the girls and their career. I mean, everyone, even haters recognize the likely risks of NJ by themselves under Hybe. I'm sure NJ and their team at Ador realize more than anyone how much their futures would be affected to lose MHJ's creative direction at this crucial stage. Imagine how the parents must feel, they know more than anyone how much Hybe has been useless for their girls...

[neon kelp]

yea this is why we don't want mhj to go

infact we should def send the trucks and raise a petition

[old cypress]

have trucks ever done anything useful except making truckers rich?

[dry atlas]

is her working under bana with newjeans against the non compete?

[neon kelp]

lmao true

[dry atlas]

oh why did i reply

[neon kelp]

[hoary frost]

yes its same industry regardless

[fierce cloak]

today i read an article about how MHJ presscon literally changed modern journalism and media in Korea, because she utilize youtube platform, everything is fully recorded so the reporters cannot reframe to create twisted narrative agaisnt her, also the audience can engage directly and comment or create meme videos, while before if press con on TV the audience can only receive information one way.

Another thing is, normal presscon often very scripted with A4 paper of what they gonna say, and avoid questions or answer vaguely. Meanwhile MHJ planned this, she's a genius, but she didnt even have A4 paper, her emotions was impulse and genuine, so everyone feel her sincerity, she also respect reporters and treat them like fellow coworker, and not avoid any questions, answer everything from her perspective. Which is why after the presscon they became fans of her

[hoary frost]

i saw that article as well

it was trending few days ago

[fierce cloak]

i didnt know the source, i only see a translated version to my language so i cant share it here

[dry atlas]

share

[fierce cloak]

i couldnt find it again 🥲

[hoary frost]

i will search it on naver

i found this new article trending as well. i started reading and seems well written: https://n.news.naver.com/article/036/0000049802?sid=102

[dry atlas]

btw who checks blind

are there still anonymous hybe employees bashing her

[hoary frost]

no idea. which forum is that

they should come forward and post it on their igs like ppl who worked w mhj did to support her

[acoustic valve]

havent seen any mention of it... if there is it's just filtered out by readers anyway at this point... so same effect

[hoary frost]

are they scared 🤷‍♀️

[fierce cloak]

audience of this article are majority men in 40s and they seems to skeptic from her, view her as "rich" one

but comments on youtube at least still 90% supportive to her

[hoary frost]

so called employees bashed newjeans achievements as well which was taken by kpop stans and turned into hybe being fraudulent. congrats to hybe, they are geniuses at burning themselves

[hoary frost]

it varies based on places i guess. naver finance discussion room has a lot of those type of men who only care about stock and call mhj radical feminist

[fierce cloak]

yeah makes sense

maybe they are the same gaejussi in workplace

[acoustic valve]

yeah the recent FT article framing it as a patriarchy issue has finally riled up the auto-defense mechanism of some men in Korea to now view Hybe favorably... still small compared to support for her

Kinda similar to how army instintively become BSH shooters... lol

[fierce cloak]

yeah i think many regular men actually empathize with mhj because themselves experience oppression in workplace. Those who butthurt, most likely insecure and dont want to admit the problem, or they are the abuser one in workplace

[neon kelp]

minji phoning call guys

[short laurel]

funniest thing is it's hybe who are ruining their stocks not mhj.

[neon kelp]

oh wait wrong channel lol

but nvm

[acoustic valve]

terms like feminism and patriarchy are just very politically loaded and divisive in Korea. Like you can ask Korean men "Do you think women deserve equal opportunities and rights?" and "Do you think the rich old men that run this country have failed?" and they will overwhelmingly answer "yes"
But if you ask them about feminism and patriarchy, they will instantly answer the opposite.
Pretty similar everywhere around the world tbh, just different buzzwords and pivot issues

[fierce cloak]

yeah their understanding of the term is different. Feminism in their experience are more about extremist who hate men. But same time, it's very complex coz kr men also feel unequal coz they have to go to military, while their income is not high, cannot buy house, social value is being seen as lower, body shaming...etc so they projecting their anger and insecurity on any women seemingly "feminist", not even the extremist ones

like the term "woke" in u.s being seen as negative by the conservative/ bigots. But the term originally have positive meaning

[acoustic valve]

oh yeah, I was being reductive, but the feminism issue in Korea is pretty complex. Most of their political issues are tbh... I mostly try to listen and learn rather than judge when I do come across it

[fierce cloak]

yeah there are a lot of nuance in each circumstances, cannot judge as black or white

[vale grove]

Do we have any updates?

[opaque torrent]

apparently we're being manipulated by her - said by people manipulated by mediaplay done by a faceless conglomerate

[hoary frost]

thats what only armys believe 💀

[arctic sky]

Nope nothing new, its bern rather quiet which ia good.

[hoary frost]

i see a lot of articles on naver trying to analyze press con phenomenon. before and after 😂😂

[copper jetty]

Well no news is good news. Hopefully this quiet lasts.

[hoary frost]

found it @dry atlas @fierce cloak https://n.news.naver.com/article/421/0007507622

this was the one i saw

[hoary frost]

thought this was a good take on the whole thing

again its abt people being uninformed and using takes off of social media without doing actual research

https://www.youtube.com/watch?v=bCzw-ckKbGU

[hoary frost]

Does someone have the text from the FT article? I’d like to read it

someone posted it here

[hoary frost]

here

Thank you so much

Good little article! I especially love the last sentence!

[neon kelp]

happy minji day everyone

[twin cypress]

Someone already mentioned this but it would be funny if newjeans instead of doing tik toks with their own head labels sister groups do tik toks for their comeback with the gg that hybe see as competition such as aespa

[hoary frost]

that would be something... sheesh

[short laurel]

competition with company they have 12% stack in. shh

[copper jetty]

I'm gonna wait for that lol. NJ x aespa or NJ x Ive

[short laurel]

shh wth. people are so foolish. they think they know about other countries better than locals SMH. and intl news media doesn't help either.

[hoary frost]

yup, similar to the MHJ situation again

[waxen musk]

Wait you say that as if it's something so far fetched but they've done stuff like that in the past and they'll be on music shows with their new stuff at the same time as aespa so... is there something I don't know that prevents this from happening?

[hoary frost]

dont think they will do challenges w others at all

[copper jetty]

Fr they barely do it with their label mates.

Maybe though, in the future.

[waxen musk]

They done it plenty for Get Up era.

Obviously things are different but not sure why it should stop them.

Did they basically just stop it during awards season?

Timing is interesting.

[twin cypress]

This is the last collab they did with a hybe associate

At least on their own accounts

[short laurel]

yea JK loves ditto

[hoary frost]

last was probably sweet venom w danielle

[serene cloud]

any new news

[lucid yarrow]

no news is good news for this

[quick wadi]

dont say bitch lol

itll auto time you out

[tawdry vessel]

my bad

[tawdry vessel]

hybe has now gone silent since ador told them to shut up

[marble cape]

im actually curious on how theyre going to do challenges with other groups

[acoustic valve]

like... just don't? It's really not a big deal

[marble cape]

word

[twin cypress]

they just sold out the dome both days in the pre order they dont need illit and lsfm for a fanbase

[grim shell]

Does anbody know when it's mhj birthday?

[short laurel]

So i took the guts to open reddit n be4 this hybe drama. Majority agrees that others lack singing skills n digressing while nj being only one with proper skills n song that suits their voice.
N after hybe drama these same words flipped 180 🙃
@acoustic valve 😂

[marble cape]

i know they did i was just saying in general not talking about illit but lsfm yunjin and hanni are friends iirc

[tiny peak]

that's actually insane

[acoustic valve]

Look, just take pride that you disagree with majority of reddit opinions. You'll be on the correct side more often than not, on all topics

[short laurel]

No. I mean look at their hypocrisy. They were on 1 side be4 drama n then on other side after drama 😂

[opaque torrent]

i think they will hang out even if they dont tiktok challenges together hehe

taehyung dated jennie and they have done 0 tiktok challenges together

[marble cape]

i honestly i hope they do

[short laurel]

They not doing challenges will be cuz if company drama. Friendship won't change cuz of it

[opaque torrent]

bang pd will even be a more evil villain if he bars his idols from having friendships with ador idols

mhj will enter villain territoy if she is that petty imo

[short laurel]

Wasn't there thing about limiting trainees from meeting other trainees or something in hybe?

[opaque torrent]

sounds vaguely familiar

[neon kelp]

Happy minji day

[dry atlas]

According to the music industry on the 7th, Ador will hold a board meeting somewhere in downtown Seoul at 9 am on the 10th.
Currently, it is known that the agenda to be submitted to the board of directors is to convene an extraordinary general meeting of shareholders.
https://www.yna.co.kr/view/AKR20240507053000005?input=1195m

[dry atlas]

nothing new

Given the current governance structure in which Hive owns 80% of the shares, once an extraordinary general meeting of shareholders is held, it is difficult to prevent a proposal for the dismissal of the CEO from being proposed and passed. **However, there is a possibility that Representative Min's side will present a conflicting agenda as a protest considering public opinion. **

https://www.yna.co.kr/view/AKR20240507077100004?input=1195m

[opaque torrent]

lol what

"we will investigate the case more meticulously"

"there was no special information and no meaningful investigation has been conducted"

um these are two very contradictory statements sir

did hybe rly just turned in kakato talks? 🥹

[frigid mason]

Almost as if they're insinuating that they don't investigate other things as meticulous because it isn't in the public eye, though its probably a translation error.

[serene cloud]

they probably meant it will be expedited

[half knot]

this one is pretty funny since it's just the three of them 😄

and they're all on the same side in this. how HYBE ever let the board of directors not have a single one of their own representatives says a lot about how they thought of the multilabel system as just a "divisions" system

instead of distinct companies each with their own boards and articles of incorporation

[short laurel]

what even is police investigating. what they are accusing mhj for doing isn:t even illegal

[dry atlas]

that's exactly what they're investigating

if she did something illegal

[short laurel]

3rd point this article.

[arctic sky]

Horny army

[serene cloud]

https://tenor.com/view/sullyoon-nmixx-gif-26019567

[acoustic valve]

https://tenor.com/view/thats-not-wrong-kevin-hart-laugh-out-loud-cold-as-balls-fly-kevin-fly-gif-17724053

[half knot]

the things I've read said by them that I can never unread or unsee...

[arctic sky]

https://fxtwitter.com/KB_purple_blood/status/1787458168114815375

[valid sierra]

they really think the tides have turned because SNL is mocking mhj

[arctic sky]

yea they didn't know it was complete the opposite

[grim shell]

young woman
MHJ is literally at the menopause age 💀

[short laurel]

oo i just saw replies. it's funny how foolish people are.

[sterile umbra]

can i drop something here that's related to the issue between ceo of ador and hybe?

[dry atlas]

as long as it's not cult related

[sterile umbra]

uhh, i guess i can't put it here, since it was mentioned, sorry :/

[grim shell]

Dm me with any juicy info you have on mhj

[ashen charm]

snl 💀

[dry atlas]

where's everyone

"CEO Min Hee-jin today filed an application for a provisional injunction against HYBE to the Seoul Central District Court to prohibit the exercise of voting rights."
UPDATE: injunction hearing set for 5/17
https://www.mk.co.kr/news/society/11009433

[dry atlas]

i need an eli5

[acoustic valve]

ador fighting

[hoary frost]

"the demand for 30 times the put option standard reflects the production of a boy group" that actually makes so much more sense too if true

[acoustic valve]

as expected, the delay tactics come into play from mhj's side

[arctic sky]

I knew it it will happen and I think this is the only option that we have left rn to file for an injunction

[hoary frost]

everyone

[dry atlas]

is she basically asking the court to block the shareholders meeting because it goes against her contract?

[arctic sky]

to prevent her dismissal basically

[acoustic valve]

this was suggested as one of Ador's likely defense tactics awhile back by analysts, basically preventing Hybe from putting up the motion to dismiss mhj... but it's still only a delaying tactic

[regal frigate]

https://twitter.com/kchartsmaster/status/1787762907452743984?t=ZtWSblLpnwzdgwFY1-R53A&s=19

Kpop Charts (@kchartsmaster) on X

Min Heejin has filed an injunction to the Seoul Central District Court to stop HYBE from exercising it’s voting rights to dismiss her.

https://t.co/SOhCxLjd2P

Twitter · May 7, 2024, 8:34 AM

[hoary frost]

do you know how long this would delay it for if it works

[lucid yarrow]

2years plz

[tawdry vessel]

probaby only a few months

[waxen musk]

I don't know how anything works.
So this could result in only a delay or could it mean more?
Are there chances this request could be denied?

[acoustic valve]

I remember some expert suggested it could take up to 2 years with every delay tactic possible and some luck... but don't think that's likely, merely a possiblity

[fierce cloak]

but it's really close to the meeting in may, will this work at all?

[arctic sky]

even if it doesn't work its worth trying

[fierce cloak]

for sure, i just surprise why didnt they do it sooner

[arctic sky]

ig they were working on a solution internally before reaching to this decision

[fierce cloak]

ngl regardless how the situation goes, mhj being wasted the time and energy of her life into fighting these shit, rather than putting into creativity. Hybe is just so vile

[neon kelp]

wtf
why was this on my recommended
https://youtu.be/8XKDXHdj95s?si=-W-c-vtAOaQrzRIX

[acoustic valve]

It's a delay... MHJ's goal is to prevent Hybe from wanting to remove her afterall... the longer this case goes on, the more the situation changes and the more possibilities Hybe will be put in a position where they think their current goal of removing her is untenable.
And yes, it could be denied, but we don't know the company's bylaws which their case is likely citing to convince the court, so hard to rly make an accurate guess.
Not to mention, a lot of this case will hinge on the criminal investigation against MHJ, anyone's guess how that turns out too.
Personally, things still not looking bright for MHJ, but there's always hope. There's also scenarios that I'm sure none of us have thought of that they're considering in the lawyers' camps from both mhj and the girls.

[dry atlas]

thanks

[fierce cloak]

also NJ upcoming has major events, which really crucial for their growth and whatever mhj/ ador working on for the year, also they will have a lot income and profits, which mhj should earn some more money from it too, could help her funding on lawsuit

[hoary frost]

its just that the corruption in korea scares me... I bet you bang's golfing butt buddies know people in the higher up positions.. 😭 😭

[acoustic valve]

I'm slightly hopeful in that sense at least... this has become a case with broad national attention... Bang is powerful, but not powerful enough for the politicians to expend their always scarce social credit to protect on a case like this. The court will hopefully do everything as by-the-books as possible with little influence...

[fierce cloak]

well mhj not just have support from public through the presscon but also they love NJ music too. I hope someone high position are fan of NJ lol

[hoary frost]

idk.. i feel like you'd be surprised how close-minded these ajusshis can get. they can make it sound logical like those twitter crazies but with real life consequences

[arctic sky]

a lot of this case will hinge on the criminal investigation against MHJ, anyone's guess how that turns out too yea this is really the bottomline can Hybe proves their cases , can they present a concrete evidence or proof of her leaking a sensitive doc etc in "breach of trust" allegations.

[acoustic valve]

There's implicit bias, and then there's blatant and conscious tampering. I'm sure the former exists in some way but I don't think the latter will come into play on a case like this when it's become national news followed by everybody. They save that sort of blatant corruption either for cases nobody knows or cares about, or the truly powerful and influential, such as the case of the Samsung heir being openly pardoned...
This is partially me just coping, but what else do we have?

[hoary frost]

yeah... all we can do is pray

[bronze jetty]

i’ve been following this case via this thread but i’m still confused… what exactly are they taking her to court for? to prove that she had actual plans to ‘take over’ ador?

[fierce cloak]

yeah sorta, an excuse to cut her off and pressuring that she must sell her ador stock with cheap price

in someway, mhj want independent and no interfere from hybe, but those gaejussi wanna put her "in place" through control and power

it just suck that her situation actually very common across east asian countries and very specific in korea, but international brainrot cannot understand this

so by saying she's fighting partriachy is also correct

ngl i just saw the story about Tailor Swift and a period of set back in her career and lost rights of her early music, and now she still greatly successful. It actually gives me some hope, that as long as MHJ not give up, she will thriving greatly

[short laurel]

Did they find any dirt on hybe yet

[bronze jetty]

oh yeah for sure, not to mention just being a woman in the industry and in a position like hers. being treated like she was is just awful

[fierce cloak]

no news so far? But i guess mhj may have something, it just if she reveal it she will be in danger. At least she can sue hybe for plagiarism

[fierce cloak]

yeah men suffer from the system as well, but women are a lot more obvious

politics always is the game of villains

[bronze jetty]

oh yeah, working in asia in general must be difficult. i’m lucky to grow up in a western country but my parents have told me that working on that side of the work isn’t easy

[hoary frost]

funny thing is, the person who stole the master rights' to taylor swifts first album is one of the Hybe ceo's

[fierce cloak]

wutt?! damnn, now it makes sense why they are all the gang of bsh

a bunch of predators from games industry and a bunch of thief in music industry

[hoary frost]

"Scooter braun"

[acoustic valve]

The main dispute in the clash between mhj and bsh/hybe is over management rights; they both want management rights over ador for themselves.
The criminal investigation into MHJ for breach of trust is secondary, even though its results will greatly impact the outcome of the primary dispute

[lucid yarrow]

best of the best if you will say....

[fierce cloak]

i just imagine the worst scenarior, let say Dahn World cult associate with hybe is real, and mhj have dirt about this, and the cult wanna kill her to shut her up and fabricate everything as suicide, even bride the police to sweep things up, that would be the craziest drama ever. And i hope it's never happen

[lucid yarrow]

nah Nj will come to say shit if it gets that wild man

[fierce cloak]

yeah in my country we have a say animals find their herd. This makes sense why hybe full of thugs

[bronze jetty]

and the fact that nwjns are in the middle of it cuz they’re profitable to both parties 😭

[short laurel]

atleast 1 party care about nj. unlike the other party who literally put their idols on IV

[fierce cloak]

yeah idols are just products for hybe

[short laurel]

pls any hacker here find tha tdirt of hybe to stfu people in this posts reply.

[acoustic valve]

tbf, at this point it's less than being purely about money for both sides imo, ego and pride are arguably the main motivators... but you're right that NJ is stuck in the middle because of their contract and the money that contract is worth

[bronze jetty]

yeah and like namiko said, mhj actually cares about the girls too. like rmemeber when minji said she slept 15 hours once and kpop stans were like 🤯

[fierce cloak]

yeah today i watch some NJ videos and feel the kids work hard but also can be carefree of their age, and it remind me that MHJ is close with Krystal witness all SM idols for many generations, so MHJ understand very well the struggles of idols, and the pain of those who had passed away

[acoustic valve]

the girls are definitely hoping mhj wins, but it's just a sad fact that their desires won't be too relevant in whether she gets to stay in ador or not... or rather, them wanting her to stay won't have much of an effect, they could quite easily have her removed if they wanted...

[fierce cloak]

i hope for NJ upcoming events, a lot of bunnies will show up with 🧢 to show support

[valid sierra]

https://fxtwitter.com/kchartsmaster/status/1787748762418291191
oof, nothing is fine inside that building

[bronze jetty]

oh gosh yeah pour one out for fromis

[acoustic valve]

gotta feeling bunnies camp in tokyo will be full of dodgers caps...

[bronze jetty]

also since japan loves baseball

and ohtani is playing for the dodgers, another excuse for j-tokkis to wear dodgers caps

[acoustic valve]

pretty sure mhj sold more dodgers caps than ohtani in Korea atp...

[fierce cloak]

oh i got one 🧢 myself too! it was cheap so i thought it's a knock off, but it actually a legit one from korea lmao

[bronze jetty]

omg otter is mhj

[fierce cloak]

i wish im as masterful like her. MHJ always is my inspiration for her enthusiasm and genuine in art. I bought the cap to remind myself to be brave and resilient like her

[hoary frost]

wow lol nice coincidence

[quick wadi]

*x https://x.com/cakedegg/status/1787781177522495514?s=46&t=VsbvELkNCgirMw8_X5n2-Q -c

[harsh dove]

@CakeDegg <t:1715075222:d>

There’s a personal truck outside the HYBE building

🚛 If the journey becomes a bit long, Bunnies will be a resting place for NewJeans. Minhee Jin and Mr. Dae-pyoo, please cheer up. Get plenty of sleep as well.

[tawdry vessel]

wait who's dae-pyoo

[hoary frost]

translation is more like "min heejin ceo(dae-pyoo)" as one person

[fierce cloak]

oh this is a personal truck, while kbunnies team are may 8-10th

[tawdry vessel]

i see a yellow line, isn't that an illegal parking

[grim shell]

Is there any way to switch on ai summarizer for this sub-channel?

[old cypress]

okay they're basically appealing to labor laws saying you can't fire MHJ when you signed a contract with her

[fierce cloak]

ohh i hope that she has that in her contract, if hybe hold the 5% that she cannot sell, then there should be something on her side that she cannot be kicked out, which makes sense why they pushing narrative to destroy her reputation and frame her commit crime

[old cypress]

I don't think she has that in her contract. Anyone can be fired if they break the law for example. HYBE pov is mhj broke the law so she should be fired

Since the police hasn't established whether mhj committed breach of trust or not, idk what will happen with her application. Maybe she's trying to make the court stall the whole thing until the police finishes their investigation

[tawdry vessel]

Investigation doesn't matter cause if shareholder meeting happens, they're going to kick her our whether she's guilty or not, hence why she filed an injunction to basically block that meeting from happening

[mild mist]

You can see that they've got the hazard lights on. Anyone who's ever been in London will tell you that hazard lights allow you to park anywhere you want.

[tawdry vessel]

but aren't hazard lights.. can only be used if your vehicle is having issues

like only for emergency purposes

[valid sierra]

*x https://twitter.com/Bambiburrowcafe/status/1787817874096087147
ayo why are fan pages getting suspended

[harsh dove]

@Bambiburrowcafe <t:1715083971:d>

[opaque torrent]

I don’t think she did this. The opposite happened. She told the court the shareholder meeting will happen at the end of the month.

If HYBE unjustly dismissed her, they potentially can be countersued for breach of trust so the conclusion of the police investigation is very important.

[short laurel]

maybe mass reported by idiots ?

[tawdry vessel]

Oh I see. I got it

[hoary frost]

https://www.youtube.com/watch?v=UE_-YfsWS9g

korean critic addressing some of the issues of the kpop industry and hybe's multi-label system

"Newjeans' cotton fist shook the K-pop industry."

"The kpop that succeeded until now have been "mala" flavor. Newjeans was the opposite"

"Competition between the labels (under Hybe) must be intense. Planning, production, promotion, target audiences all overlap."

"Hybe is closer to a factory. They have a narrow spectrum compared to what Kpop offers"

"If you look at Enhyphen and Illit from the same label, Belift, they almost have nothing in common, but Newjeans and Illit are more connected.."

"Belift labs doesn't even have the final say - Bang PD partook in writing the lyrics, composing, producing, and so on for Magnetic. Its why Min Heejin mentioned military soccer in the press conference (sucking up to your superior)."

[arctic sky]

The kpop that succeeded until now have been "mala" flavor.
I thought this was another translation lingo but he really said that "mala" flavor lmao

[opaque torrent]

ahhh i am behind on the news (just woke up here). she did file an injunction! but , yes, it still hinges on the police investigation finding no breach of trust. https://x.com/cato_o_o/status/1787802636403544450

Cato_o_o (@cato_o_o) on X

Article titled

Min Hee-jin's side states, "HYBE's embezzlement claim is absurd... Files for an injunction to prohibit the exercise of voting rights."

Excerpt

The CEO of Ador, Min Hee-jin, representing the group NewJeans, has filed an injunction to prohibit the

1/

Twitter · May 7, 2024, 11:12 AM

[hoary frost]

yeah i was debating on saying spicy but mala just fits better

[arctic sky]

and he was referring to aespa what a coincidence lol

[opaque torrent]

the replies to this tweet are so... 🥴

[hoary frost]

its making so much more sense to me as to why she said "Band PD is making a Newjeans copy to kick me out". He literally did.

[opaque torrent]

yeah bb bangtan was problematic and cringe

[acoustic valve]

2nd top comment on the video:
Hive has degenerated into a money-making company.
You can tell just by looking at the fact that key positions in the company are filled with executives from the gaming industry.
What people in this game industry did in the past was to give up improving the quality of game content.
These are people who only thought about how to encourage game users to make payments.
The KPOP industry is now the place that ruined our country's gaming industry.
The story that Hive poisoned the KPOP market was not a joke.

• Relevant, the once up-and-coming games industry in Korea is now considered by all to be a creative wasteland of games built on gacha and predatory pricing mechanics. It has been lucrative for the companies involved, but those companies have also destroyed it in so many other ways.

[hoary frost]

I hope more people realize how poisonous Hybe truly is.

[acoustic valve]

damn, 3 days of that truck outside hybe building will cost 7 million won, truck companies must be having fun with kpop drama

[serene cloud]

who sent it?

[rain spade]

24k

[acoustic valve]

mostly k-bunnies, but they were taking donations from any1

translation of the messages: https://vxtwitter.com/CakeDegg/status/1787867804009693484

[short laurel]

So much for koreas international soft power. They will lose it 🙃

[velvet wyvern]

Any news ??

What’s happening ? Is the probability of MHJ staying high?

[short laurel]

no news until 10th

[cyan delta]

https://twitter.com/moonchanelle18/status/1787878018221768884?t=7h8-e5pqPGtqaPkSNMldEw&s=19

Yoizz (cant ♡/rtw😭)🕰 fan account (@moonchanelle18) on X

Minji dancing to sweet venom and Danielle singing along...ador and belift are tweakin as we speak 😭😭

Twitter · May 7, 2024, 4:11 PM

Belift and ador going to war meanwhile newjeans:

[quick wadi]

*x https://x.com/newjeansstrm/status/1787997272355258851?s=46&t=VsbvELkNCgirMw8_X5n2-Q -c

[harsh dove]

@NewJeansSTRM <t:1715126743:d>

📌 트럭총공 시작안내
하이브 앞 트럭총공 현장을 공유합니다

[opaque torrent]

I need to marry a protest truck heir

[acoustic valve]

damn those are big bois too, not the usual mini white ones we been seeing lately

[dry atlas]

is mhj still hybe cbo?

https://www.billboard.com/music/pop/newjeans-interview-hybe-ador-girl-group-min-hee-jin-1235141512/

throwback

[opaque torrent]

No she stepped down and gave up her shares to be Ador CEO

Can’t even find the original article bc keywords overlap with current drama but I remember the announcement

[old cypress]

yeah

[acoustic valve]

fitting that the image of Hybe's independent multi-label system is being destroyed by the one that built it...

[dry atlas]

Adore's board of directors consists of three people, including CEO Min Hee-jin, Vice President Shin, who is known to be his close associate, and Chief Creative Director Kim. Currently, CEO Min and Vice President Shin have been accused by Hive.

im assuming that Kim is Kim Yemin

[neon kelp]

This is why the international games are better for a reason

[lethal hound]

https://www.youtube.com/shorts/-9j3LMUnhAI

SNL korea's parody of mhj

[valid sierra]

looks like ador is not in a good position rn. poor dani

[opaque torrent]

Did something new come out?

[valid sierra]

just assumptions from dani phoning messages

[opaque torrent]

Well my heart is heavy too and I am an outsider

[bronze jetty]

no doubt that this whole thing has been on their minds lately, but regarding minji's live, it was pretty late at night (kst) so i figured dani was tired more than anything

[dry atlas]

yeah

[grim shell]

why are they pointing guns at her

[bronze jetty]

the statement regarding hyein being posted on weverse instead of phoning 😬

[hoary frost]

it was on phoning too

[lethal hound]

Previous scene was about a zombie apocalypse and she just comes through and kind of transitions into mhj parody

She claims the guy she is pointing to left her at the bathroom while getting chased by zombie. She essentially uses the same phrases mhj said in the conference

[opal zodiac]

i got a dm telling me to work harder to get the press con out because apprently k-army are planning to get 1% of hybe or something idk and that the situation is urgent now, how serious do i need to take this haha

[dry atlas]

lmao

idk just do it at your own pace tikki

[acoustic valve]

I'm sure the fans might be serious... I'm just not sure it'll have any serious effect, don't be bothered eitherways idt lol

[marble cape]

is this even possible to get 1% of hybe? 😭

[short laurel]

Publuc trading company. If shares are available yes

What was dani's phoning?

[acoustic valve]

found this GP poll floating around on dc, not sure of the source but its interesting nevertheless; seems like its overall pretty split except for people in their 20s which overwhelmingly support mhj. Not sure when exactly poll was conducted though so things might've changed a bit

as expected, awareness goes down quickly as age group goes up

[short laurel]

No. It's not that awareness goes down. It's that these polls has high possibility of being done selectively. Have to c source 1st

[opaque torrent]

we need her to prevail in legal court, not public court of opinion 😅

[acoustic valve]

I assume it's standard polling methods, otherwise where do they find pretty evenly split number of responses from all age grps?

One of the ways you can usually tell how much effort is gone into making the polls as "blind" as possible

[acoustic valve]

the legal proceedings of course matter, but ultimately even in best case scenario the courts will only delay the inevitable of mhj being removed. Assuming the goal for ador(and the girls) is to reach an agreement with hybe where it leaves ador as it is rn, the court of public opinion does matter. Although, how much exactly it will matter, I'm not sure.

[arctic sky]

courts also take into account the interests of non-parties (that is, the public interest).

[neon kelp]

wsp njcord

what's going on rn?

[opaque torrent]

https://www.youtube.com/watch?v=2H9iioYfdYM can anyone summarize his opinion on the injunction?

[arctic sky]

its a difficult lawsuit

[acoustic valve]

from a quick reading of the transcript; he's just going through all the numerous possibilities of how this case develops. On the assumption MHJ's contract is pretty standard which means her tenure is guaranteed of 5 years; Hybe will need to find a valid reason to push her out without incurring the possibility of an avalanche of carry-on effects which may put Hybe's leadership at risk of numerous suits from both mhj and shareholders(calculating the potential damages is where public opinion will play a direct role).
So tldr; much of everything still hinges on the police investigation right now

[dry atlas]

my reaction:

[copper jetty]

https://twitter.com/cato_o_o/status/1788033048270819820?t=imtYrx1hss-gN3c26Nd8KA&s=19

Cato_o_o (@cato_o_o) on X

I wouldn’t trust anything coming from HYBE employees coming from Blind in regard to this MHJ vs HYBE feud.

Ripe for abuse for media play since it’s all anonymous with no way to fact check what is being said.

It’s always HYBE employee Blind comments being reported in media. 🙄

Twitter · May 8, 2024, 2:27 AM

Was something from blind posted again?

[hoary frost]

havent seem anything trending on forums

[dry atlas]

i saw an article earlier today

[hoary frost]

oh

[short laurel]

pretty much every company. not just hybe

[copper jetty]

No I was just asking if something from hybe was posted on the blind website again.

[arctic sky]

https://n.news.naver.com/article/009/0005300412?sid=102

Injunction hearing will be heard at 10:30 am on 17 May

[copper jetty]

And Ador would have their board meeting on May 10. Are they delaying the meeting at the end of May?

[old cypress]

the board meeting is to set the agenda for the general shareholder meeting at end of may

[short laurel]

i was referring to cato's post.

[copper jetty]

Yeah I realized it by the time that I replied. Sorry about that

[short laurel]

replies are so sad. so many koreans on hybe's side.

[fierce cloak]

https://www.youtube.com/watch?v=YWZxQc8TJPY&ab_channel=JTBCNews

urg not embed again
JTBC news about bunnies' trucks

eh i cant add photo here?
Anyway in the comments they are supportive to mhj
They also said YTN is pro-hybe and maybe dahn world too, while jtbc is more friendly toward mhj, others are neutral

[acoustic valve]

Whether the comment sections are pro-hybe or not mostly depends on demographic at this point, although as a whole more people are still anti-hybe. Naver's demo is overwhelmingly male, and the comments section on these areticles are mostly filled with with middle-aged men, or at least it was the last time I looked into it a year or two ago, probably still the same.
This demo is definitely the most pro-hybe, so I wouldn't expect seeing too many friendly comments on most naver articles.

[short laurel]

shh korea may have developed but people didn't

[hoary frost]

and it didn't help when that old male journalist paint min heejin as a greedy employee. the older male demographic is like army at this point

[hoary frost]

the older generation never did lol.. its always been the younger generation fighting for whats right

[short laurel]

no. offtopic but seen stupidity in younger gen too. i not really wanna talk about it here.

[arctic sky]

its not that many only a few of 'em not worth fussing over it

[acoustic valve]

no place is perfect, from experience people everywhere are essentially the same... most differences can be explained by the way their environment and those in power influence them...

[short laurel]

when i checked there was only 2 on mhj rest where all hybe. and translation errors in between.

[opaque torrent]

a lot of people like the taste of boots

mhj is a creative and performs her duties like one. why are people acting like she is a typical CEO/shareholder who sits in the ivory tower while exploiting the staff and idols under her? just because she (rightfully) makes more than the average office worker, makes her the ruling class? if bts members demanded more pay despite already making millions, would their stans call them greedy?

as far as we know, nj members and staff are treated well. nj members apparently make more than mhj herself (she's probably the one who made it that way). people acting like all of the money she's asking for is only for her are so dishonest. its going towards her staff, her artists and her new bg project.

[short laurel]

we don't even know how much she makes. all she asked for was more value for her shares.

[opaque torrent]

hybe leaked that she made ~2mill usd while nj each made ~3mill last year, but yeah, no way to fact check those numbers

[short laurel]

in usd? considering their fame i was expecting more.

[opaque torrent]

and mhj told everyone park ji won made 1mill despite a net negative in profits 🙂

[short laurel]

bet bang makes alot more than all others combined

[opaque torrent]

https://www.allkpop.com/article/2024/04/every-newjeans-member-revealed-to-have-received-52-billion-krw-38-million-usd-in-settlement-money-last-year

i guess they leaked this bc they knew their cult would immediately frame it as mhj is jealous nj members make more than her, but um, i think the ceo is in charge of her ppl's salaries

[serene cloud]

it's based on whatever is on their contract

[short laurel]

people acting like other groups at hybe make anything less. they probably make soo much more than nj members

[opaque torrent]

yeah their contract is with ador, not hybe as far as we know

[short laurel]

wait what is this article. NJ members made more than total ador's profit?

[hoary frost]

https://tenor.com/view/wong-wong-marvel-gif-24623467

[dry atlas]

woooo MC MHJ

[short laurel]

lol

[fierce cloak]

Does anyone know the scale of NJ fanmeeting in JP?

[dry atlas]

google says 42000 bleacher, balcony seats -> 50000~ seats when you add the floor seats

[mild mist]

Damn

[dry atlas]

but we don't know for sure they haven't released official numbers

[fierce cloak]

i thought since it's a fanmeeting they would limit the scale compared to the full concert

well at least they sold out quickly, so im sure the number is good

[dry atlas]

yeah it's a weekday too

[old cypress]

She isn't. They get a share of the profits

artists are not employees so they're not on any payroll

[opaque torrent]

Do you have a source for that? I was under the impression that they have a base salary (unless their company makes them pay back their debt) plus royalties/licensing of their image on merch, endorsements, events, profits, etc

And this would be determined by the board of directors, which I’m sure MHJ has a hand in vetting bc she is a part of it

When I say she is in charge of their salary i don’t mean she is literally paying them, just that she has significant oversight

[short laurel]

They not have base salary. Nver heard of artists on payroll in kpop. Their dept was paid 2 months after debut. N yea agree with rest of your point.

They should be getting pay from royalties n other stuff on monthly basis i guess

[opaque torrent]

Haha in the end none of this matters bc it’s just HYBE mudslinging

[short laurel]

That post miss the important information of hybe executive paying themselves waaaay more than anyone else. Waay more than what they deserve.

[red shore]

how do you know what they deserve lmao. And how is that even relevant to this Hybe vs Ador thing?

[short laurel]

They are people from korean gaming industry. That's all there is to know. Bang n his brother's company are in it. We've already seen how they play. For me he doesn't deserve as he eat on others work n act like it's his own.

N i wrote that cuz that post specifically mentioned just adors members earning n tried to pull public opinion to their favor. Revel their earnings n it will reverse. N public opinion matters quite a bit.

[red shore]

that's not a lot of information honestly

[short laurel]

It's mostly just dead p2w games in there.

[red shore]

there have been conversations about nj's salary and earnings since 2022 when they revealed they got paid soon after their debut. idk how hybe releasing this will have any effect on anything. and for all we know it could be ador that released it, or these gossip mags are just speculating for views. Either way it's all a giant red herring as NJs earning are not the core issue

[short laurel]

People are calculating mhj's earnings. Even hating on girls

[red shore]

yeah because she brought up something about compensation in the conference. Although hating on the girls is wrong obviously

[hardy briar]

Wait i have a quick question what did MHJ claim Hybe was mistreating new jeans for??

god my spelling💀

[short laurel]

No promotions be4 debut

[hardy briar]

OH is that all??

[short laurel]

Both side talkrd about all this

[red shore]

it was included in that plan Hybe found to claim mistreatment. I don't remember the exact wording, but I'm not sure if she went into details. There's been no mistreatment we know of in the way fans are claiming so it was a huge lie, but fans are eating it up so...

[short laurel]

It wasn't mistreatment as such but nj where like not part of his hybe family thing.

[hardy briar]

that’s what i thought too bc all the “mistreat” she’s saying is going on doesn’t exactly sound like mistreatment and other than the promotion thing there’s like no proof either but tbh idk i haven’t been keeping up a lot

i was js asking bc i js saw a video saying they weren’t being mistreated and the whole debut shit was annoying at most not mistreatment

i could be wrong as i said i haven’t been paying attention i only know like the main shit going on🙂‍↕️

[short laurel]

From the kakao chat she showed it looked like bang wasn't happy with their success ot something? Anyways nj were supposed to be 1st hybe gg but things happen n lsf came 1st

[hardy briar]

ehh postponing a debut isn’t rlly mistreatment abt what abt the kakao thing what did i say i never seen that

i thought she only shared hybe being intimidated by aespa😭

[short laurel]

It wasn't posponding. Nj were supposed to come under sumu with mhj. But bang if izone members n pushed mhj group n promoted lsf as mhj group. It wasn't mistreatment but being pushed like this for a group that's not being trained long feels wrong.
Kakao chat was bang saying to mhj "are you happy now" n bang nvr congratulated nj but he was always with others. It's more like nj are ignored child rather than mistreatment I'd say.

N nj not getting to promote be4 debut we thought was unusual n unique. It turns out hybe just didn't wanted to promote them is also not good look. It's understandable if fans look at all this as mistreatment

[hardy briar]

i saw ppl saying it was like a genius play by one of the girls idk what to believe anymore tbh this why i stopped paying too much attention to the drama in the first place🙂‍↕️

[short laurel]

Then we have illit situation. Copying of concept if it's own young group hurts both groups

[hardy briar]

isn’t illit dreamcore tho??😭

SORRY bro i haven’t been listening to like any hybe groups at all recently so i rarely have listened to illit🤧

[short laurel]

Well they are too similar. Since nj change concept it's easy to think that they are nj. Many people actually thought they were nj n that give illit initial boost.

But no company would sell a product that competes with their own product. It's a big issue that hybe did it

[red shore]

Illit didn't copy NJ, please stop with that narrative as it hurts illit. Illit is very tween girly. Their clothing literally looks childish, their mv is set up like they're on a sleepover and imagining they have superpowers. That is NOT like NJ at all. Part of their debut is the fact that they are abnormal or unusual (the superpowers). NJ doesn't have that concept

[hardy briar]

yea i thought they were nwjns at first too but ion think that’s necessarily copying nwjns ive been seeing a lot of ppl get on them for the concept but other ppl have been saying “erm different concept and vibe illit is dream core and nwjns is y2k” and other stuff and also with the dances ppl are saying they took multiple senior groups in hybes dance moves tbh i rlly don’t know alot of ppl be talkin out they ass especially when it comes to this

[hoary frost]

The other part of mistreatment was when they were told their debut was to be set aside, Min Heejin said that Hybe didn't even apologize to the parents. Its apparent in the Kakaotalk texts that the parents gave her permission to talk about how they are on her side.

[hardy briar]

i don’t think that’s mistreatment tho annoying at best??

setting aside a groups debut to debut another group honestly makes a lot of sense🙂‍↕️

[short laurel]

Nj only some y2k. Not all y2k. They make changes each cb.

[hoary frost]

They were promised to debut under Hybe as the first girl group. Thats why they auditioned there, especially when Hyein had so many offers from different labels. That's mistreatment.

[hoary frost]

Look. You might feel that way, but the overwhelming majority opinion is that if you look at Newjeans and Illit side by side, they seem like they would be under the same label. You wouldn't think that enhyphen and illit are from the same label.

[hardy briar]

breaking a promise isn’t mistreatment tho?? it’s annoying at best when it comes to debuting

[short laurel]

Have you seen promotional materials? Vibes are too similar

[red shore]

Let's also not forget that it's not like NJ didn't debut at all, they got to debut two months after LSF (so a two month delay) and they ended up being bigger than LSF. So why complain

[hardy briar]

having similar vibes isnt automatically copying tho they have similar concepts it’s still not copying

[short laurel]

You don't make something that similar in your own company. Your competitors would do that

[hoary frost]

Idk how you'd think that breaking a promise of debuting is merely 'annoying' at best. They didn't even know if they would debut until Min heejin decided to make ador.

[hardy briar]

like most trainees right??

[short laurel]

For all they know after lsf was that they might nvr debut.

U are promised a debut then it cancels. How do u think ud feel

[hardy briar]

i don’t see that as mistreatment either is that not normal for trainees?? weren’t they trainees until the debuted??

[short laurel]

Trainees are not promised to debut.

[hardy briar]

it’s annoying and lwk would be mad/sad but i don’t see how it’s mistreatment

[marble cape]

and the fact they didnt apologize to the families...

[hardy briar]

yea and breaking a promise causing them to not debut isn’t mistreatment also they debuted anyways so hybe didn’t even break the promise?? that js postponed it/set it aside

[short laurel]

Remember we are taking about teenagers here. Who got selected after training period n then told they'd debut then that plan cancelled. It was mhj who made request for ador n out them to debut. N Hybe didn't even allow them promotion.

[marble cape]

its not just that, hybe doesn't even acknowledge them even after they debuted no congrats nothing

[hoary frost]

it would've been broken if it wasn't for min heejin is the point

[short laurel]

Yea i said few msg be4. Nj are like ignored child of hybe's "family" bang like to promote

[twin cypress]

imagine you work hard to be the first gg to debut and be known as bts sister group which would catapult your career instantly but have that ripped away at the last moment and all the money that they were gonna spend on your group is now being spent on lsfm. now afterwards imagine the uncertainty of you even going to debut because of the politics and hybe not wanting two of their own girl groups stomping on each others releases. like its 100% mistreatment because it couldve well ended newjeans before they even debuted

[hardy briar]

bc they are under ador?? why would hybe be obligated to congratulate a group that has a whole company under them for them only

[marble cape]

.......

[short laurel]

Look up hybes company structure then read that comment of yours

[hardy briar]

thanks for answering all my questions im in school so i have to get back to doing school shit

[twin cypress]

like the most hybe did for their debut was allow them to put attention on their youtube channel

[short laurel]

Also i wanted to say this be4 but couldn't cuz if how conversation developed. But hybe absolutely mistreat their idols. If idols are over working to the point of getting sick. It's absolutely mistreatment n if it wasn't for mhj even nj wouldve end up like that

[hoary frost]

I hope you know that Belift labs doesn't even have the final say for Illit - Bang PD participated in writing the lyrics, composing, producing, and so on for Magnetic. Belift and source are basically his

[short laurel]

Belift n source music are just like ador. A different company under hybe with "independence"

Ador is only one with true independence which mhj fought for.

A hybe like to market that their sub labels are independent. Non except ador are

[twin cypress]

maybe because hybe has 80% shares in ador and basically own the company so why wouldnt they congratulate them for blowing up more than lsfm which means more money going into bangs pockets?????

[hoary frost]

yup, my point was that since newjeans blew up more then his group lsrfm (especially due to the garam incident) its obvious he was pissed

[red shore]

it's not mistreatment because nj still got to debut, they got a lot of luxuries and promotions and they were still known as bts' sister group (literally two members were in a bts mv). Come on guys, if this is mistreatment then I pray all groups get mistreated like this lmao

[twin cypress]

you are looking in hindsight, mhj in the press conference clearly stated that their debut wasnt a sure thing

[short laurel]

They earned it after debut. Be4 they were not allowed to promote. It's all mhj connections n her work. All hybe did for nj is 16billion won to run company to mhj. Which was paid back quickly

[hoary frost]

If you think about it that way, the true mistreatment is the members of illit.

From an ex-kpop idol, who was forced to debut without any vocal training:

"No matter how young they are or that they're rookies, seeing their (Illit's) encore stage live made me think "The adults that planned this are shitty". This is coming from personal experience."

"I still feel the most resentment that my past as a singer is embarrassing."

"If someone is a singer, they should be good at singing, right? It's really disgraceful to just send out kids who are completely unprepared both externally and internally. It's like they're being stripped naked right in front of us, and then we scold them for it and present them like that. It's just appalling to me. It's irresponsible behavior. They're only thinking about making money, nothing else."
https://www.youtube.com/watch?v=3vmjUs1RAv8

[red shore]

oh it definitely seems like they overwork TXT. They do overwork a lot of their idols. From what I can see tho it doesn't seem like NJ are overworked

[twin cypress]

their suprise debut with little to no promotion before hand seems more of a "we got nothing to lose at this point" move than a lets revolutionize how to debut type move

[short laurel]

Cuz hybe does not control ador. Mhj made sure of that

That's why bunnies are extremely worried if mhj got kicked nj will be overworked

[hoary frost]

Because their CEO doesn't see them as money making machines.