#Essence Collective
plucky basalt
the spacing between the essence and collective
bold siren
The dead space created there, you mean?
Or more generally the looseness of how they connect?
plucky basalt
Or more generally the looseness of how they connect?
yeah
bold siren
Do you want them to fit together like puzzle pieces?
plucky basalt
yeah
for sure
its definetly my goal
but not like exactly like puzzle pieces, doesn't have to fully change the letter's character for it, if you get me 😉
bold siren
Then you need to... do that, heh. Move the letters around so that they fit into the negative space better. Make sure you have a set limit on how close together they can be, to keep them legible/distinct letter forms.
bold siren
So you know exactly how to do it. You just need to put in the work.
bold siren
You mean you paid another designer to help you. You are a designer, too.
plucky basalt
yeah it was before i heard about this awesome place
plucky basalt
You mean you paid *another* designer to help you. You are a designer, too.
i guess but don't have so much experience 😅
mostly only creating letters, not how to make them look right if you get me
bold siren
Nevertheless, you are designing, so you're a designer, inexperienced as you may be.
plucky basalt
yeah thats true
bold siren
Okay, well, like I said, either take the shape of each letter and push it around until you get the shape you're looking for, or on paper/a blank digital canvas, draw out the rough shapes of the letters squished together until you get something you want, then finalize it.
bold siren
Even just quick line drawings of the letters will help you place the letters in interlocking positions, like this. Do like 10 of those and it will help you work through the possibilities.
Once you have something that fits together in a satisfying way, then you can move on to the stylized brush strokes.
plucky basalt
is this melting thing with the l and s cool?
sometimes, it needs another person's view since its for something personal
bold siren
It's neat, but it also reduces legibility. If legibility is less of a concern (that is, if you or other people already in the know are the primary audience) then you can get away with it.
plucky basalt
it has like 2 "version" the flower one you helped with earlier and then this typography brush logo
bold siren
That flower one is much more refined than this one is. They're kinda going in diverging directions. I do like this rough and messy aesthetic more, mind you.
plucky basalt
so idk if legibility would matter as much?
plucky basalt
That flower one is much more refined than this one is. They're kinda going in di...
agreed
bold siren
Like I said, depends on the audience. If they already know what it's supposed to say, you can be more abstract/loose with the forms, focus more on the interesting shapes. If you're trying to attract people to it, you may want to make sure to retain a certain level of clarity in the letterforms.
plucky basalt
Like I said, depends on the audience. If they already know what it's supposed to...
they already know what it's supposed to say
bold siren
I think the flower could actually be pushed even further away from this aesthetic to make it fit better by making it almost a wireframe. Like, use just a very thin stroke to build the flower out of very few points. The contrast of that look could make it stand up next to this.
plucky basalt
yeah i agree, at the moment i am focusing on finishing this so i can make the flower one like you told make the lines like a thin stroke like you said!
plucky basalt
yeah i agree, at the moment i am focusing on finishing this so i can make the fl...
while not rushing
haha
your emoji sense of humor is pretty funny i gotta say
is the e getting to long there?
hmmm 🤔
plucky basalt
oh the long line?
bold siren
Yeah
bold siren
Something like this
bold siren
Maybe some of this
bold siren
Yeah, nice
bold siren
The V doesn't read too clearly. Could be a U, could be an L. The E doesn't help there.
plucky basalt
ahh
bold siren
Maybe something likke this?
bold siren
Still looks U-ish. Make that V shape more distinctive
plucky basalt
bold siren
Yeah!
plucky basalt
this is the full thing at the moment, anything you can point out?
bold siren
- The Ss could use a bit more attention
- The C and E at the end of Essence interact strangely
- The T could use a more tapered stem, maybe
- There's two styles to the Es, one with just horizontal strokes, and one with the connecting vertical bar. Maybe you want to make them all constructed a bit more similarly?
bold siren
The melted L looks kinda forced in there. If it carried through more naturally, it might work better.
The chunkier second S from the first one is nice.
I like the exaggerated tilt.
Something happened to the first L, makes it weaker when it tapers to nothing at the end.
bold siren
Oh that's much cleaner.
It's starting to give me hand-drawn 70s-80s horror title (which is great in my books)
The V is still standing out as it's basically the only letter that tapers to a point that doesn't match the stroke.
plucky basalt
yeah that will be fixed
bold siren
Right now it's 4 lines/3 angles, but only needs to be 2 lines/1 angle. And could terminate in more square strokes, at least on one side.
plucky basalt
but i gotta go so ill see ya later
plucky basalt
bold siren
This is really coming along!
