#HEAT SWITCH
shell shell
- You have an inconsistent combination of straight lines and wobbly lines. I would push one style or the other to build some consistency.
- You could use the T as the crossbar of the A, instead of flattening out the top of the A.
- The end of the first T is very round, not matching any of the rest of the shapes. You could still have a blunted stroke-end shape, but maybe make it more angular, and leading from the gestural stroke. Could also make it an arrow to match the I below. This would also break up the space a bit more, adding more dynamic direction to it, rather than conforming so much to the typical cap- and x-heights.
- You could pull off a similar idea with the lower T and the lower H crossbar.
- Your I has more presence horizontal presence in its crossbars than the T does, might want to give the T a bit more space.
- You could generally push the various letter forms to be more extreme, rather than so contained within a skewed parallelogram.
queen cove
- You have an inconsistent combination of straight lines and wobbly lines. I wou...
what is a "crossbar"? just curious. 😄
shell shell
A horizontal line in a letter shape that crosses a vertical (or diagonal) one.
T, H, A all have crossbars, for example
shell shell
No, these are all caps. You don't have to break that.
queen cove
alright
could you maybe draw an example? i don't quite understand
this?
oh, thats what you meant by not breaking it
shell shell
More like this
queen cove
ohh thats cool
ill try something like that
idk what i did wrong, can i share an .ai file of it , ebcause i kinda need help with the a
its also alright if you dont have time
shell shell
Try to make the A a triangle, rather than a house shape
queen cove
alright
shell shell
Also keep in mind your stroke widths. Try to keep it relatively similar, rather than having whole letters that are different weights
queen cove
alright
Better?
changed the width of the A
do you have time help me if i send the .ai file?
if not then i fully understand
here it is if so
shell shell
I'm doing this while in a meeting, so I'm in and out.
shell shell
I don't need to touch your ai file, I'll let you make the changes.
But I can keep drawing over
The latest A is better, for sure.
shell shell
What is this for? What is the goal/prompt/customer?
shell shell
What genre of music?
queen cove
rock
shell shell
I think you have to bring the tip of the A much higher.
Your lines are emulating a brush stroke, or marker, or whatever, right? It's a degraded line.
So why not first make your base letters out of very simple, thick lines, like I'm doing here, to make sure that part works. All the lines are in the right place.
That also gives you room to quickly move lines around, and play with different possibilities to see if they work, like the second leg of the A could become the leg of the lower T. Or maybe it can't, and that makes it less legible.
Once you have a solid base to work from, then you stylize the stroke, instead of trying to do it all at once.
queen cove
Alright :D. I’ll do that. How do i make like. Sharp corners on a stroke?
I could also use rectangles
shell shell
No no, use a stroke. Keep that consistent line width.
queen cove
Alright. Thanks. I’ll try that out and let you know
shell shell
Just opening up illustrator to grab a screenshot
queen cove
Alright
shell shell
Under the Stroke panel you have corner controls.
queen cove
Alright thanks
shell shell
Okay, so now you need to look at readability, if that's a concern. There are completely illegible metal band logos that are just meant to be puzzles, or read as a whole.
shell shell
Ah, nice catch on the C, was about to post this:
queen cove
oh right
shell shell
But putting that little bit at the top of the C definitely helps.
queen cove
idk what to do about that honestly
shell shell
I think you could use some spacing between the two words to separate them, give them more legibility
queen cove
yeah
just made the c more curvy
i am learning so much
i gotta go
ill catch ya tommorow
shell shell
Alrighty. Great progress!
queen cove
thanks!
Any tips on what I can improve on the logo?
Other than the c
You definetly also helped me making it more like: more precise
Really appreciate it
shell shell
Oh, you're back!
- Something about that "I" still feels awkward, and takes up a lot of space. You could try pushing it a bit further from the lower T so that the T has more room to breathe and be recognizable as a T. Also not sold on the arrow on that I, but it's growing on me a bit.
- If you're going to have the lower T continue on from the A, really make them the same line. They're at slightly different angles right now.
- Maybe even more of a downturn on that C, to really distinguish it.
queen cove
isn't the top of the a to long?
shell shell
In the line I made, or in yours? It's fine in yours. I just drew a line from the top of yours, which comes to a point, but it I had not variable thickness. You can ignore where mine starts, the point is the shared line between the leg of the A and the T.
queen cove
In the line I made, or in yours? It's fine in yours. I just drew a line from the...
The one i made
shell shell
Only if you don't like it 😁 You're designing it, you get to decide!
For standard type, sure, it's way too big. But for a logo, you can do whatever you want
You may want to exaggerate some other shapes to match, though
queen cove
Alright thanks
queen cove
any other things you'd point out you'd improve?
i feel like its a little bit too straight? am i wrong?
shell shell
Too straight depends on what you're going for, but now you have a base to build off of. If you want to make it look like brush strokes or whatever kind of distress you add, you now have a guide to follow.