#Track lobby efforts (crm)

1 messages · Page 1 of 1 (latest)

unreal drum
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We've got a lot of people sending emails to politicians, and setting up connections. We should gather and organize this information. We can use that to keep track of progress, test approaches, prioritize countries, prevent duplicate efforts, etc.

Who has ideas on what software to use?

I was thinking airtable + integrate it on the PauseAI website.

supple hinge
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Because I can't yet imagine how a publicly accessible CRM system would be secure, I'm imagining an internal CRM for vetted users, with a public form for submitting potential entries/updates

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(e.g. some e/acc is gonna try to wreck it)

bleak osprey
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supple hinge
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I think you could do airtable for the public submissions, and then a few vetted users comb through that to update the internal CRM. Or maybe it's airtable all the way down

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A CRM could also be used to track volunteers, who is where with what skills/interests

marble badger
primal surge
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Potentially simple solution?

unreal drum
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I think the data model needs to be scoped on individual mails and politicians. Would probably require a true CRM (e.g. pipedrive)

primal surge
unreal drum
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Haha nice! 😁

unreal drum
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@frosty totem

frosty totem
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Oh man, this is fantastic! Nicely done.

unreal drum
frosty totem
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Brilliant!

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I will spend some time today creating different form templates (in addition to the lobbying form you just sent) which we might be able to integrate with the rest of a CRM.

bleak osprey
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There's no category for "Snail Mail". I'll use email for now, but the UI should definitely be updated

frosty totem
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Just updated the outreach action submission form with some more categories & questions.

Additional context: we are planning to use a centralized submission form where volunteers can log Congressional outreach, lobby meetings, outreach to influencers/public figures, partner orgs, etc. This form will be the one-stop shop for all outreach tracking and will allow us to better track all the amazing outreach taking place.

primal surge
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e.g. one quick one and one 'advanced' one?

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I'm more likely to fill it out if so

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esp if the info can be added/edited later

unreal drum
frosty totem
frosty totem
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Made a few of the fields mandatory (type of outreach, type of official, name) but everything else is optional.

sweet fable
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Is there a list with all the data entered to Airtable? So we can see who has been contacted?

unreal drum
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yes! that's the point of the list. It's very young though, so not a lot is in it as of now

unreal drum
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@earnest musk has some ideas on CRM tooling, also some open source options that may be more powerful / suitable than airtable

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Core issue with current approach is not being able to see our own stuff

primal surge
# marble badger What do you mean?

I assume Joep means that like the excel doc or that codepen, it's more fun and engaging when you can easily see what others are doing and how you compare to others

unreal drum
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Not just comparing / leader boards, but also being able to see your own submissions. I noticed I was asking myself 'Did I already register this mail?'

marble badger
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Well let's think about it this way: there is data that is ok for everyone to see (for example projects, tasks) and data that is not ok for everyone to see (lists of volunteers). With Airtable we can make some tables public and others not, so we should be able to make public everything that we want, no? I don't see the advantage of, say, excel doc

earnest musk
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I'm really excited to set this up!

I think we can hit two birds with one stone; 1) provide value to our volunteers via a good CRM, 2) track their efforts.

To grow our volunteer count, one important part of it is to have them feel their work is meaningful. This is an incremental task, nothing we’ll perfect in one shot.

Asking volunteers to track their progress via signing an airtable form makes it feel like they have to do another dull task. It's another ask from our end, even if it only takes 30 seconds (volunteers wanting to do this task well by filling in more than mandatory fields will likely spend much more than 30 seconds - increasing our ask even more). In the current shape, I unfortunately believe the sign-the-airtable task is decentivizing and could mean lower overall impact. In asking volunteers to do stuff, the minimum is to provide compelling reasons for why they should do it - this in itself makes their work feel more meaningful, but I don’t believe it's sufficient in this instance to scale up fast.

It would benefit us tremendously to have some value proposition to them, to enable them to act with higher quality and ease. If we’d have, then we’d organically grow our volunteer count. In the ideal case, they’ll give us data without an ask or nudge. I think we can get close to such a point if we think through the execution properly. In the current setup, we’re mainly leveraging their goodwill, a resource that we should use very sparingly.

Above enabling them, there are ways of making their work more enjoyable and meaningful such as rewards, feeling ownership, accountability, gaining ingroup / outgroup status, coworking systems, networking / bonding opportunities, etc, that we can think about setting up the CRM.

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I’d suggest we use a CRM where there are 3 different views available of the same CRM database:
(1) Whole database with all information from all senders and receivers. This is what a select few very trusted individuals can see. If we feel the need to go far with security, then signing an NDA to view this database could be an option. We’ll likely need to think a bit about GDPR.
(2) A personal CRM / CRM subsystem for volunteers. They can only see and edit the part of the database in which they are contributing to. This is a value prop; they are enabled to do better lobbying via using the CRM, and we get to track their efforts. Volunteers need to create a sign-in for this.
(3) The whole database only with sender name and receiver name fields. We might want to prevent the failure mode where many volunteers have written a message to the same person. When a volunteer wants to contact someone, they first search this database – especially if the receiver is famous. Coordination is another value prop for volunteers. This database view might very well be problematic from a privacy perspective, from both volunteers and the receivers (imagine being a politician and everyone in our movement can see that volunteer x has talked to you). Potentially use an NDA for security.

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The ideal scenario is where we can use the same CRM for all our purposes – events and outreach. It would be good to have separate categories or options of sorting people to reach out to: politicians, musicians, artists, influencers, journalists, natsec professionals, volunteers, etc.

Before we settle on a CRM system, I think it could be good to think about how this CRM integrates with the rest of the ecosystem. It would also be good to think about how to make this scalable: having the infrastructure ready if we 10x - 100x our volunteers in a short duration – something that could happen if humanity gets a warning shot.

A solution could be a free, open-source CRM such as SuiteCRM. It satisfies the criteria outlined above, but there are alternatives I haven’t looked into.

Like always, I strongly endorse anyone to challenge any of the points I've put forward. I just care about is finding the best solution.

marble badger
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Just want to mention that you don't need to sign into airtable to fill in the forms - are you thinking of providing direct access to the tables?

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Ah nevermind I understand you meant "fill" not "sign in"

marble badger
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I completely agree with all the needs you have outlined above but it is still not clear to me that Airtable does not cover them.

earnest musk
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I'll have a look! It would be nice to not have to migrate our data

dull ginkgo
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im not a fan of what i've superficially seen of airtable (aka UI) but I don't even know about CRM so I my opinion doesn't matter lol.
Unless we start to integrate a lot more things with airtable I will probably not be affected.

primal surge
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Also, with the Google Sheets, they can immediately see what others have done, what others have put - and see themselves adding themselves to that board - stronger feeling of community, competition, less work

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Obv, a crm gives much more useful options and data

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But, imo, whatever way that data is added, if we want this to actually scale, and say, 1000 emails to be sent every month, then it needs to be:

  • Having an obvious incentive (other than just ideological)

  • e.g. joining the community, having your name in the same place as everyone, like carving names into the desk of classmates type feeling, competitiveness, seeing your number and others (but important to not be assy about this)

  • people will rarely do it if there is no obvious, fun, incentive, imo

  • Easy

  • if we want this to scale, it needs to be easy to do. So it's done not just by the people willing to put in medium to high effort who have nothing better to do.

  • Fun

  • this isn't the same as incentives - though may be linked. It's also linked to easiness.

  • making something fun is about identifying what problems are fun to solve, in what way and which ones are annoying to solve. E.g. - for
    most people, waiting for things, like loading screens, isn't fun, but figuring out the right combo to get a really sick score, is fun

  • I do think there is a fun aspect here - persuasion - persuasion is fun - and psychoanalysis can be fun too - people take personality quizzes for fun and read hours of articles about politicians and celebrities supposed mindset for fun all the time - and often spend a lot of time debating on that too - which is another type of fun

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Also, talking to people is fun too

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One of the important factors I think should be taken into account for whoever's leading the email thing, apart from a level of competence, their determination, etc - are they fun to talk to?
Can they comfortably lead a group in a way that's fun?

unreal drum
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Just upgraded to Airtable premium, now costs almost 100 dollars / month for 4 users.

unreal drum
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@bleak osprey would you have time to have a chat with @earnest musk on CRM tooling?

bleak osprey
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Yes! I'm back now and would love to dive in. I'll reach out to Chris to get something setup right away

unreal drum
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@silent jasper told me: Well I've emailed a bunch of people now that I'm losing track of who I've talked to and about what. It would be useful for me to record all this.

Our current approach with Airtable only allows for posting our actions, but not seeing them. This is frustrating, obviously.

I'm not sure if / how we can give individuals access to only their lobby actions.

marble badger
earnest musk
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A interim solution could be to make Google Docs links for everyone, insert a CRM template for them to fill in (minor value prop), then just ask them to share it with us.

To further reduce overhead for them could be for us to hand them these documents, prefilled.

There is also a setting in Docs where you can get updates whenever the document is edited.

Probably this is also possible with sheets.

marble badger
# unreal drum Really? How?

as far as I understand, we pay only for editor accounts, but people can log in as a view-only account for free. Then we can give view access to specific parts of the database

marble badger
bleak osprey
marble badger
silent jasper
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I have viewer access, thank you for setting this up

sacred burrow
silent jasper
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yes

unreal drum
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We discussed this countless of times during the CRM meetings, but it finally happened: we now have a #did-a-thing-🙌 channel. @marble badger will try to link this to the email submissions in airtable. We can also link it to github submissions perhaps

marble badger
unreal drum
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TaskRobin is pretty interesting - a plugin that allows storing emails directly to airtable. We could use this to make the process of adding to the Actions table a lot easier. As I've mentioned a couple of times, my favorite pipedrive CRM feature is BCC email forwards - link a mail directly.

unreal drum
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TaskRobin failed, doesn't work with multiple email addresses.

Idea: Add a [email protected] group to gmail. The goal is to forward emails there that may be relevant to PauseAI. It's basically a way to aggregate CRM stuff.

This hopefully feels far less bothersome than uploading to the outreach form.

At some point in the future, we may simply forward all of these mails to the real CRM!

unreal drum
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@silent jasper

silent jasper
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When do we predict having a way to add the emails to a CRM?

hazy ridge
unreal drum
hazy ridge
unreal drum
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That sounds reassuring, thanks. Seems to contradict various reports on reddit

hazy ridge
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¯⁠\⁠_⁠(⁠ツ⁠)⁠_⁠/⁠¯ I guess test it sooner rather than later.

unreal drum
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It's set up!

earnest musk
unreal drum
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yes it does, yay! 😄

unreal drum
unreal drum
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I've been trying CiviCRM, playing around with it a bit. I'm afraid I can't say that I like it. The user experience seems far behind some of the CRM tools I've used before. Some things I noticed:

  • There is no timeline view for contacts or organizations (listing all emails, notes, meetings in one chronological view)
  • The UI is inconsistent, unpolished and not very well-thought out in general
  • The app is often very slow
  • There is no native application
  • Search does not work (there's a bug "Because your session timed out, we have reset the search page")
  • When a bug happens, the whole UI becomes unresponsive.

In short, I don't think this is the CRM tool we should go for. We should try some more alternatives.

hazy ridge
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Noted. I've been relying on reviews from third parties, which tend positive, but the project has been somewhat quiet so I figured it's either very stable or somewhat unloved. Your report suggests the latter.

unreal drum
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I'd like to consider some other options:

  • Hubspot (famous for email integration)
  • Zoho Bigin (quite cheap!)
unreal drum
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I've been toying a bit with Zoho Bigin and it works pretty well. Integrates with Gmail, allows BCC forwarding (setup [email protected], try it out!)

Some thoughts:

  • We could have multiple BCC forward mails (e.g. [email protected] for partners)
  • It supports "roles", perhaps we can setup a role for volunteers.
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I've also used HubSpot, which also seems really good. Kinda similar in terms of features / usability, but it's a bit more expensive. They called me and will make an offer (they are expensive!) with a nice discount.

hazy ridge
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In my conversations with Claude it thought the full Zoho CRM looked a better fit for us. Have you looked at the differences and support for migration from Bigin?

hazy ridge
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I have to say modulo any fabrications I have not yet observed, after the right set up prompting re our context/requirements I'm consistently finding Claude valuable for this kind of option comparison.

E.g. https://claude.ai/chat/7e0d39a7-958e-4cb0-80ab-153c03d377b6

(Tell me if not accessible.)

Talk with Claude, an AI assistant from Anthropic

unreal drum
unreal drum
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Just called again with Hubspot.

  • Marketing Professional + 8 sales users = 1500 Eur per month...
  • We can get an NGO discount (officially only US, but unofficially also in EU), will still be higher than 500 per month.
  • Marketing Starter + Sales Professional is cheaper
  • Maybe we don't need sales professional but sales starter

I'll have a call again tomorrow

unreal drum
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Another call / demo with Hubspot

  • We can also use the CRM for tracking donors! Would be nice for the <@&1232305585404514344> . We can even build full Donation pages with recurring donations, works with credit card/ ideal / etc. 1% transaction fees.
  • We can add custom properties to types of contacts and show these depending on which type of contact they are (e.g. politician, partner, volunteer, donor)
  • We should also consider tracking volunteers in a CRM. We can track which volunteers are active, when we had contact with them, etc
  • There is a RESTful API that we can use!
  • Integration with Gmail is fantastic. Import all emails by default.
  • There is Airtable integration, 2 way sync! 😄
  • It has CMS features, could be interesting for page management...
hazy ridge
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Elephant: would we currently have to share some account credentials to realistically fund and operate? I hope not.

unreal drum
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15 dollar / month per user. We could potentially share accounts per region or something similar to cut costs, but comes at a cost for integration / ease of use.

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(btw I expect to get discount)

hazy ridge
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Understood. It's the per-user rather than per-action cost model that can cause difficulties for a distributed volunteer movement, right? What kind of user count => cost are you thinking of for current use-cases?

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If small self-service hooks into the API (bcc email included) that means some volunteer can act without being a user are possible and not frowned upon, I get how it can work.

unreal drum
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Had another call with Hubspot. @earnest musk and I talked to Guus Verbeek from Cuex, who exclusive implement Hubspot because it's the fastest-growing CRM. Cuex's first customer was Sheltersuit, they use Hubspot to track donations, host the pages

  • We can create custom datatypes (like tables in Airtable), each of which can be automated. E.g. a volunteer table that automatically sends a welcome email
  • A custom event type can be very powerful when we use this for events, so people can sign up to an event, and receive a reminder a day before the event starts. However, editing an event page (as a non-hubspot user) is tricky, as there is no native support for eidting. Or we should make a 'customer portal' for local organizers, which does support forms.
  • The CMS tool is powerful, too. Supports translations and even chatGPT translations.
hazy ridge
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This sounds very promising to me. From everything described, HubSpot as a CRM for outreach and active volunteer management for Pause AI in Guardians mode fits well. Thread for framing context: #1267546131882315952 message

If it turns out to fit our website CMS and l10n needs too, that's worth considering. We do need to build or buy something. It would be mostly a coincidence if the same stack/vendor can meet both CMS and CRM needs, but potentially a handy one.

I don't think HubSpot fits the Kids (suddenly scaling local chapters) context but glue into it to maintain an aggregation/overview of contacts and event schedules remains plausible.

unreal drum
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I'd like to migrate away from the outreach form, and towards the Hubpost BCC email: [email protected]

I'll update the did-a-thing channel!

hazy ridge
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Shall we backfill?

We could ask individuals to re-forward their email threads to [email protected], or we could try to automate from Airtable. Keeping original contact dates rather than date of import prominent seems important.

Main reason for asking explicitly: I suspect a mixture of the two strategies will produce a worse result re dupes etc. But maybe we can "fix it in post". Thoughts?

unreal drum
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Yes we should. It also has a forward option btw.

I've sent this to william:

Hi william! 

Could you help populate the Hubspot CRM so we have all our politician / lobby / partnership outreach in one place? The airtable Outreach form always was a bit of a hassle to add. We now have a different way to do this: just forward or BCC an email.

For your older e-mails, you should forward them to 
`[email protected]`

For new emails (which you can BCC) use
`[email protected]`

Thanks in advance!
unreal drum
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It's a mild inconvenience in the interface

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Ah bummer... It looks like this might not work

silent jasper
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Do we have a work around?

unreal drum
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I'm chatting with hubspot support

silent jasper
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thanks

hazy ridge
unreal drum
unreal drum
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ugh, also seems to be a dead end... Google requires verified emails for forwarding... And I can't verify the hubspot CRM mail

dull ginkgo
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this website is full of resources

unreal drum
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WHOAH! nice find 😄

hazy ridge
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I had read througha few of these lists earlier and I confess my main reaction was "Yikes, why are there so few clear leaders in this industry?"

I'm a newbie user here. I worry maybe most of us are.

Do we have any volunteer whose career has involved years of using (and ideally choosing) CRMs?

sacred burrow
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@minor adder maybe?

unreal drum
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I just tried some of the ones they mention / recommend:

Twenty

  • Beautiful, easy to use, powerful email integration
  • Fast, although not in large collections
  • Seems quite early
  • Self-hostable
  • Cheap
  • No roles (everyone is an admin)

Odoo

  • Has a LOT of tools!
  • Confusing UX
  • Unclear if it supports timeline with calendar items?
  • Have a demo next week!

Solidarity

  • Looks interesting, but requires US phone number... Seem highly phone / US centric

Action Network

  • Focused on mass mailing
  • Not really lobbying / email tracking stuff afaict
hazy ridge
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Ooh, yes,

I see there is app.twenty.com if we want hosting rather than running our own: $9/seat/month is a nice rate to play with it, and having the self-host escape route if we really need it to cover a large occasional user base would be handy.

This thing screams "I'm a developer's dream CRM".

That might be a trap, though. We need evidence of it being used at plausible scale by some normal folk.

I've popped a message on their Discord asking along those lines.

hazy ridge
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I guess we should check https://www.salesforce.com/nonprofit - eligible orgs (which I think we would be) can have ten seats free. Of course, the costs get normally hefty when you want more seats than that.

Salesforce

Unite nonprofit teams, cultivate relationships for greater impact and navigate changing demands with flexible solutions

hazy ridge
scarlet tiger
hazy ridge
# scarlet tiger Can you copy here plz if possible. Also, Salesforce apparently now has AI inbuil...

My Twenty thread:

anthony bailey.net
""""
Hello!

TLDR: I'm after success stories with non-tech users.

I'm a crusty old developer who just joined a volunteer not-for-profit which does a lot of outreach and knows it needs a real CRM (rather than our current handcrafted Discord bot / database patchwork)

The org founder is a nerd too, so though we are both "woah, Twenty looks dreamy" I would love to hear about experiences from the real world: anyone have many seats filled by normal corporate folk who happily agree this is a good CRM?
"""

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charles:
"""
Twenty is still missing many features compared to other existing CRMs (building a CRM takes ages because the surface is so wide!) but I'm 100% it's better than Discord bot, spreadsheet or a Trello board. It scales quite well with the amount of data at the moment.
What you won't have at the moment and might be an issue for your use case:

  • Automation (shipped early autumn)
  • Permissions & Roles (not scheduled yet, likely for the end of the year)

So if you are OK with all your users having an admin access on the CRM (or you are OK developing the restriction on your end) + not having automation (but you can develop your own on the side, we have a quite good API and an OK webhook system), it should be a good fit
"""

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The conversation continued and Joep is also involved, but copying individual messages is a pain. If interested, perhaps join their Discord?

unreal drum
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@thin gust

unreal drum
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Current CRM situation (for outreach / lobby)

We have a hubspot instance that I know me, Chris, Diego, William baird have used / are using . But the whole CRM chapter needs work.

Some problems:

  • Kinda hard to use / set up. Requires browser extension that integrates with gmail.
  • Email integration contains very sensitive data, so you can't share these with anyone. Only a small group of trusted folks.
  • CRMS in general contain sensitive data (e.g. the emails of potential targets are sensitive)
  • Hubspot is very expensive when > 5 users are in there