#some1ataplace_best-practices

1 messages ¡ Page 1 of 1 (latest)

digital vaultBOT
dapper spireBOT
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digital vaultBOT
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kind summit
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I'm going to need some more detail from this explanation. Which entities are at play here? Maybe try using terms like "Business A (us)", "Business B (our marketing partner)", and Business C (content creators that sign up to our platform)"

Also, I'm not familiar with Udemy, so please describe the entities a bit more verbosely using terms like the above.

ember lotus
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Udemy allows their users to make courses. Other people around the world can buy courses and udemy gets a % pay while the owner of the course gets a % pay.

The entities at play here are my website, people who are affiliate marketers who earn a % pay from new subscription sign ups, and the users who wish to make courses on my website just like udemy does, where I pay the users if someone buys their course they create for me, and I get a % pay too.

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I just am not sure if a new user on my website who chooses or does not choose to participate in course creation or affiliate marketing should get 1 connect account to handle all those different connect payment streams, or if they should have 2 connect accounts for each payment stream (affiliate marketing is 1 stream and course creation is another stream)

kind summit
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Can you describe the desired funds flows from start to finish? I really need a more concrete example like below:

Content creator flow

  1. Content creator signs up for our service and creates content,
  2. Our platform uses revenue from customer subscriptions to pay out X amount for each view of their content

Affiliate marketers

  1. A marketing business signs up for our partnership program
  2. Each time there is a subscription, we transfer them X% of the total subscription payment each month

End-customer payment flow

  1. Customer signs up for a subscription on our platform
  2. The Subscription is created on our platform and we take a payment each month
  3. Each payment will have a transfer of $X to each content creator, where X scales with the number of views on their content
  4. We the platform take Y% of each Subscription transaction, and send Z% to our affiliate marketers
ember lotus
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So subscriptions and buying courses and owning them forever are separate things.

Subscriptions give you access to all paid courses for the period (monthly, yearly)

Buying courses forever is what I would use for paying course creators. If a customer buys a course forever, the course creator gets a % and I get a %.

Affiliate marketing is taking a link the user generates on my website, they share the link on social media, someone from social media clicks on the link, that same person who clicks on the link on social media signs up for my website and makes a purchase (either a first time only subscription or buying a course forever). The affiliate marketer gets a % and I get a %.

kind summit
ember lotus
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okay sounds good, thanks.
I am curious though, why not combine them into 1 connect account?

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Keep in mind, any logged in user of my site can be a course creator and an affiliate marketer or they can choose to be only 1 or none at all.

kind summit
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For content creators that are also afiliate marketers, they could be both and you could just create 2 transfers to that 1 account: 1 transfer for the affiliate referal payment, and 1 transfer for the payment related to the content they created

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But for marketers that aren't content creators, those are separate entities. Each entity needs its own standalone connect account, since you can't represent 2 legal entities on a single Stripe account

ember lotus
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Very interesting, thanks. To be safe I will separate them