#MARKETING (Social Media)

1 messages · Page 1 of 1 (latest)

safe orbit
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🔥 As the game is set to launch on July 25th (just 7 days from now), I believe that marketing will be crucial for its success. 🔥

👉We need to increase social media interaction and reach a wider audience.

Before I get into it I'm very good at 'growth hacking' social media. As an example I grew my TikTok from 85k followers to 140k followers for fun in 60 days a couple months back.

  • Did the same with Twitter in the bull market in 2021 from 0 followers to 100k and simialr with IG.
  • I don't take my personal accounts serious and just stop posting when I feel like it but using the ideas and strategies I have used in the past I believe it could really help Illuvium grow.

⭐️ Here’s my suggestion⭐️

Let's implement and encourage liking, retweeting, and commenting on Illuvium's posts. In return, users could earn daily airdrop points or other small rewards. There are many platforms offering these services, which are easy to use. Alternatively, Illuvium could build it in-house, depending on available resources. This could be integrated into daily goals (e.g., Like 3 Illuvium posts, retweet 2 posts, and comment on 2 posts to receive 50 season points).

Why do this? 🤷‍♂️
Increased reach: Social interactions will boost visibility. Humans are social creatures; seeing numerous comments and likes will encourage more interaction with the brand and create a fear of missing out. This strategy will undoubtedly help us reach more people.
This is an ideal time to implement this strategy over the next 5 months to capture as many people as possible during the airdrop period.

Potential Downsides/Problems ❌
Bots: This is a concern, but we can brainstorm ways to mitigate it. Points could be minimal since the tasks are simple. For instance, players might need to complete a tutorial or log a certain amount of game time per day to be eligible or even verified on the social media platform (these are just ideas)

Case Study 📚
OverworldPlay used a similar strategy effectively: Check their twitter.
They used the platform SesameLabs

I also have many other marketing ideas but let start with this..

I’m open to feedback and suggestions below 👇

candid monolith
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Im pretty sure ive heard before that this would be part of the main airdrop phase

lyric sapphire
hard agate
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Hi sam thx for the write up.
Engagement farming was the meta for a few months.
many projects did airdrop for this, starting with portal
however, recently X introduced a new measure to fight engagement farming.
i myself is flagged (shadow banned) for doing this

candid monolith
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Would be nice to have it start now for sure but as you say rewarding airdrop points is an amazing solution and its paused for this week

@tsg.7 can you confirm or deny that this is already in the marketing plans?

safe orbit
hard agate
safe orbit
candid monolith
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Trying to tag tsg to confirm but it doesnt work, always does this. Can someone ping him

lyric sapphire
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@tepid rover

hard agate
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this flagged happened after i liked and retweeted 10-15 posts of Tap Cat

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"Artificially amplify"

lyric sapphire
hard agate
hard agate
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ive done this like and retweet for many projects (then undo retweet) but i just got the flag few days ago

candid monolith
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We could set it up so that it doesnt flag the engagement threshold

15 engament on flap cat is definitely a bannable offense 😄 engaging on 2 ilv/ilv related post per day is legit for sure

safe orbit
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See you are actually like a bot on twittter with un retweeting and doing this over and over again.. haha

lyric sapphire
# hard agate

I remember, now you posted that.
I guess all Twitter raids, AP Bonus for liking/commenting/retweeting is dead then?

hard agate
hard agate
lyric sapphire
hard agate
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a lot of projects are using galxe

safe orbit
hard agate
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like, retweet, comment and bookmark. i think bookmark might get counted more by algo