#Call Into Question: Proposed Time and Sequence of Launch

1 messages · Page 1 of 1 (latest)

gentle oar
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This is meant as feedback and aggregate information regarding the state of Illuvium Zero and the proposed big launch. It has already been sent directly to @low osprey with the hope that he "can push to have this brought to Kieran and Labs attention". I'm posting it here so that others can be informed as well.

I truly hope that it will help some realize that the priority of Illuvium should remain in their games and their community. Nothing else will make Illuvium memorable for decades. It's not launching in Q2 and it's not a big airdrop.

steady basin
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Thank you @gentle oar , you expressed perfectly the situation we are going through and what launching without IZ would mean. Let us wait for the teams response.

celest stag
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Wow, thank you for writing this up. Excellent summary.

snow lotus
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Wow nice work!

celest stag
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We need to push Kieran to write up his answers, not just a smooth talk AMA. There is a reason he avoids coming into Discord.

sullen saffron
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Well put document. Lists the concerns that have grown since the auction. And if these aren't addressed adequately the big sale of the tier 5 lands will probably be underwhelming.

urban zenith
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Thanks, very comprehensive list of concerns.

It increasingly feels to me that a good part of the business dev / strategy direction consists in constantly chasing the new shiny meta: tokens => staking => land (IZ) => pfp (beyond) => and now play-to-airdrop.

Nothing wrong at all with getting inspired from concepts that trend but we really have to think hard about implications. Yes, the meta shifts, but at some point we have to deliver on point A before thinking point B is now a priority or a great idea.

Feels ironic that we criticize other games for selling NFTs way ahead of release when we end up doing the same with land (clearly the delays were not intended but still).

I think the community could really use some explanation / comfort that we are not just blindly following the new meta just because this is how projects get more players. Are we being innovative and smart about it? Are we doing this in a way that does not harm the whole ecosystem (by attracting mostly players who will extract value)? Would be good to know.

celest stag
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Kieran has no business plan and just chases whatever is hot. So much is obvious. The question now becomes, can we change Kieran or do we need to replace him? Grant left because he was fed up with Kieran, that is not a good sign. That leaves Aaron, but he is a deep thinker and too busy doing the actually good games development. Tough situation, but I would rather have Grant back and Kieran leave.

neon condor
# celest stag We need to push Kieran to write up his answers, not just a smooth talk AMA. Ther...

When have I ever avoiding coming into Discord. I am extremely busy, I run the marketing department with four people, I just finished a capital raise which took two months, I'm doing a stupid amount of stuff, I apologise for not wanting to trawl through hours and hours of discord communication. The most efficient way for me to answer is directly in a public conversation that everyone has a chance to join

celest stag
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It might be most efficient for you, but gives you too much ways to avoid the hot issues brought up in this document.

I understand that you don't have time to wade through all discussions, but that's why we will write it down.

neon condor
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I have never avoided any issue the DAO has had. So I am not sure where you are getting this information from

slow axle
celest stag
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I can add a "IMO".

slow axle
# celest stag I can add a "IMO".

I mean you seemingly want to replace Kieran because he hasn't posted in two idea threads that were posted in a week. It's pretty ridiculous.

celest stag
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No, this is not the reason.

slow axle
celest stag
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I give you an example that encompasses everything:

Remember, when after the land sale Grant pushed for improving the Zero app?

Kieran would have been content with just a crappy mini app, because he got the money from the sale.

After Grant has left, we see Kieran at work again:

No Zero app for land owners and instead repurposed for the next hot shit he is chasing.

No explanation how this all fits into a grander scheme of how to make money, mainstream adoption etc.

I just have no clue what the business plan is and I fear neither does Kieran.

I just used to trust the team, but no longer after all these broken promises that aren't even explained or put into a bigger business plan context, but instead answered with yet another carrot in front of us, be it Samsung or Airdrops.

slow axle
celest stag
slow axle
# celest stag Yes, but it shows how much Kieran cared about games and especially Zero.

Not really, the game would have done it's job. That's why you have a team of people all contributing to the best, Kieran clearly accepted that the asset quality needed to be higher and Grant built it. They have delayed the games many times to enhance quality, most of the time to community uproar and scrutiny. In the end they will deliver the best experiance possible, and we will be better for it.

celest stag
slow axle
celest stag
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Hm, we lost Grant, why not Kieran?

gentle oar
# neon condor When have I ever avoiding coming into Discord. I am extremely busy, I run the ma...

We understand you're busy and doing a lot of different things. Thank you for that.

However, it shouldn't be an excuse to completely avoid having Illuvium Labs make official written communication, other than marketing based announcements. People are asking for your written statements because 1) you seem to hold a lot of decision making power, 2) no one else does issue written statements, and 3) written statements offer a far better accountability and comprehension for the audience.

I was told by a council member recently that what is said during Townhall shouldn't be considered official statements. So, where are the official statements?

Perhaps Illuvium Labs should consider hiring a PR specialist and/or a spokesperson, but I think it would be much more authentic if these official statements came directly from you or other decision making individuals.

slow axle
neon condor
# gentle oar We understand you're busy and doing a lot of different things. Thank you for tha...

I'm not avoiding anything, I have been watching the conversation and there are tons of different ideas that have been swirling around. I also meet with the IMC on a weekly basis, and it was decided to discuss it in the Town Hall, where if I give a statement it is official (I have no idea who told you it wasn't). You seem to think because I haven't responded in the last 5 days and am wanting to wait until I atleast get a summary of all of the ideas in a document, or the Town Hall, that I don't care about our asset holders. The irony of this when I'm literally designing the airdrop which includes Land Holders is pretty crazy.

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I'm also the CEO of Illuvium Labs, not the DAO. I can't make a written statement like "The landholders feel like they have been robbed so we are going to give them compensation." Similarly, I can't also say - "We are going to delay the launch until IZ is ready". All of these things require IIPs.

What's even more frustrating is that I said there MIGHT be a delay. It's not even a reality and you are wanting me to come up with a fix.

You have received a fuel airdrop, you will receive another fuel airdrop (That's $2m in value), you will receive a portion of the major airdrop, and we are looking at ways to include mega cities if there is a delay.

neon condor
# celest stag I give you an example that encompasses everything: Remember, when after the lan...

Oh right, so a free 2 play version of Illuvium Zero that is available on the app stores making it accessible to everyone is more about crypto people than mainstream. You do realise that the game is gated by a $600 USD purchase unless we make it free 2 play? Does that sound like it's going to be fun for Mainstream?

Or do you think it would perhaps be better to have people play for free, know that they are getting rewards temporarily, and then potentially jump across to buying a plot?

gentle oar
# neon condor I'm not avoiding anything, I have been watching the conversation and there are t...

I am talking about information such as decisions on timelines and priorities. One vague sentence in a video about refactoring is not sufficient. I don’t know where you got that I’m referring to your activity or the council’s in the past 5 days only. There has been and still is a major disconnect between what is being said and decided between closed doors and what the community receives last minute, mostly outside official communications.

Council and/or decision-making individuals decided on a Q2 launch without an IIP. This launch timeline is likely to exclude Zero. And both council members and you are telling me you don’t have the responsibility of making official statements about it? Is there no accountability at all at Illuvium?

I personally don’t want you to come up with a “fix” I think there has been a problem of priority ongoing for a while now and it causes a launch issue. We wouldn’t have “needed a fix” if marketing hadn’t made its way ahead of finishing Zero. I couldn’t care less about another airdrop.

celest stag
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A land sale with a little mini game just for 20.000 land holders was the wrong decision in the first place. The only reason was to raise money by maxing the land price with an auction.

We should have developed a fun mobile F2P game and not a game just for a few land holders.

Here we are with a mobile game that isn't fun, unless you pay players with airdrops or fuel.

And in regards to fuel:

Please listen to your own talk about fuel open market, dynamic pricing, interoperable games etc and then tell me if this is an old or recent interview. Because I don't see any of this happening right now.

#🎨〕community-content message

gentle oar
gentle oar
# slow axle

Ok so info from most official statement (townhall) is to be taken with a grain of salt. Gotcha. Did you even read my complete answer about a "fix"?

celest stag
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Oh, it will be delayed. They don't have the fuel order book system tested and hardened. This is as critical as staking and needs to be audited multiple times etc. #1225372981262553149 message
No way they can add this risk to OB.

neon condor
# gentle oar I am talking about information such as decisions on timelines and priorities. On...

I've explained already that the intention is to have Illuvium Zero out for Open Beta. The only reason the admins discussed it and I then spoke to the IMC is because there is a risk of it not coming before Open Beta, and if that happens we wanted to give people notice beforehand. If you're saying "Why haven't you written a statement saying that Illuvium Zero isn't going to be available at Open Beta" it's because I think it will be...

somber fable
thick juniper
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Have to agree here, IZ and OW are the bedrock for all other games.

gentle oar
neon condor
neon condor
celest stag
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Okay, that is good news.

gentle oar
thick juniper
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What's really the difference of launching in the last Q2 week or in the first Q3 week? Even if it's the first Q3 month. It's just another missed deadline... We're already used to it by now.

neon condor
neon condor
neon condor
# celest stag Okay, that is good news.

Can I ask a question. When you make up a whole bunch of stuff like you did in your previous statement, do you feel any remorse when you realise you are completely wrong?

gentle oar
celest stag
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No, because I need to make it up just because we don't know anything. I haven't even seen a video of Zero in months or is it years?

neon condor
# celest stag No, because I need to make it up just because we don't know anything. I haven't ...

So your tactic is to lie, so I have to prove you are lying, which results in you getting the information you want.

I mean, I actually respect the tactic.

But again, I'm not not telling you things on purpose. I am extremely busy. I have been going since 8 am and its 8:30, and I finished my last AMA at 1:30am last night.

An on top of that, the target is still to release it with Open Beta. So I would be worried it's going to cause unwarranted fear, atleast until we get closer and know for sure.

And at that point, yes, I believe that launching without Zero and not delaying the full game launch is the right decision. The other admins agree with me, and so did the IMC, and it's because landholders will still receive their distribution. And yes, I know that's not ideal, and its the last resort, but that's just how I feel.

You can disagree, and that's totally fine, we can discuss it, and if the DAO thinks we should delay the game launch to add Zero, that's fine also

celest stag
neon condor
# gentle oar This.

Imo, the crucial part of Zero is the Fuel, which will still be accessible and landholders will still get their share. If we couldn't produce fuel, and if landholders didn't have a way to receive their share, then I would agree, we would need to delay the launch

neon condor
gentle oar
celest stag
# neon condor Sorry discord is bugging, are you referring to the announcement of bad news?

A land sale with a little mini game just for 20.000 land holders was the wrong decision in the first place. The only reason was to raise money by maxing the land price with an auction.

We should have developed a fun mobile F2P game and not a game just for a few land holders.

Here we are with a mobile game that isn't fun, unless you pay players with airdrops or fuel.

And in regards to fuel:

Please listen to your own talk about fuel open market, dynamic pricing, interoperable games etc and then tell me if this is an old or recent interview. Because I don't see any of this happening right now.

#🎨〕community-content message

https://fxtwitter.com/MsYenn_/status/1775042688414523495

Illuvium - Like a real market 📈

Fuel is required by Anyone for
Those want to do interaction in the Overworld

  • Travelling
  • Capture
  • Fusing

ZERO Landowners & Players decide;

  • The price to sell & buy.
  • In control supply & demand.

@FunjibleGames
@illuviumio
#IlluviumLand

▶ Play video
neon condor
neon condor
somber fable
celest stag
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@neon condor That's one thing, but what about the interview?

neon condor
gentle oar
somber fable
somber fable
vital vector
# neon condor I'm saying it's not ideal. Of course I want Zero to be ready. That is obviously ...

A month or so, you are saying in regards to delaying zero - well, we have seen what a month or so has led us in the past regarding delays - sounds like to me, not before the end of the year or, in plain English not before Q4, at least that's what it sounds like in my opinion.

But what's even worse is that you are saying, well, we delay what we delayed for over two years, but don't worry, you get your 5% like all 20k plots instead of finding a solution to reward genuinely those who are active instead of making your life easy going with flooding all the plots with airdrops nobody wants.

What truly is wanted is a working Illuvium Zero, which, like it has been promised to use for years, is being launched WITH OPEN BETA!

celest stag
# vital vector A month or so, you are saying in regards to delaying zero - well, we have seen w...

Please watch this video and tell me what you think. Is there any reference to rails and the DAO producing fuel?

https://fxtwitter.com/MsYenn_/status/1775042688414523495

Illuvium - Like a real market 📈

Fuel is required by Anyone for
Those want to do interaction in the Overworld

  • Travelling
  • Capture
  • Fusing

ZERO Landowners & Players decide;

  • The price to sell & buy.
  • In control supply & demand.

@FunjibleGames
@illuviumio
#IlluviumLand

▶ Play video
vital vector
# neon condor I've explained already that the intention is to have Illuvium Zero out for Open ...

Let's be real here when there has been a real announcement about Illuvium Zero in written or video format besides any of your AMAs.
I could not remember a single one that doesn't date back to the previous year.

That's quite interesting since @low osprey confirmed to us that they are still waiting on a written statement from Illuvium Labs. So, how does it come that you're telling us now that you have made everything clear about Illuvium Zero when it clearly isn't.

To sum up, it honestly doesn't feel like Illuvium is ready for a big launch; if you genuinely believe it will just take a month "or so," as you said, to get out Illuvium Zero after the Open Beta, have you taken into account all the chaos with bugs and your amazing Airdrop, which comes in addition to finishing Illuvium Zero after the Open beta has launched?

vital vector
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Well, what disappoints me the most is the unhonesty and the communication in the last months/year - but the worst is throwing us an airdrop, which basically was printed by the DAO, which in the end will print endless fuel anyways in the not so distant future and trying us to shut us down and sit there on our hands and be happy with it especially since this Airdrop has been going to all lands instead to those who indeed contributed to making Illuvium Zero a better game in terms of fewer bugs and feedback.

vital vector
# celest stag Please watch this video and tell me what you think. Is there any reference to ra...

From selling 20.000 land plots in a Dutch auction quite expensively, making lots of promises to making it accessible to all (F2P) for Kieran's airdrop plans.

Looking back, that might either be the biggest flop in Web3 land sale history or become the biggest hit; I fear it will be the first. But I'm glad and hope that I will be wrong with my assumption since I still care about my investments.

thick juniper
celest stag
celest stag
vital vector
celest stag
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Ah, I see. It is pretty crazy to sell land like this to an audience that does not know about IIP 39 with rails and unlimited fuel printing from the DAO. I don‘t want to characterize it as fraud just yet, but it is definitely pretty brave.

vital vector
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With all the announcements that are about to follow after the Samsung one, we won't have anyways much more attention anymore; I assume we will reach peak Illuvium Zero attention regarding the troubles with the upcoming AMA - which won't solve anything besides HOPEFULLY gaining more clarity.

vital vector
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There is absolute proof that you have demanded it, at least. I hope the demanding part is taken as seriously as going through it carefully.

#1226758651285340245 message

low osprey
# vital vector Let's be real here when there has been a real announcement about Illuvium Zero i...

To be clear, Kieran/Labs has been consistent that until theyre very sure of something thats when theyll make an announcement or a proposal. This is what I was referring to as an official statement from Labs. In other words, until otherwise declared, were still following the status quo that IZ will be launched by OB. If we hear more about this which we will during the town hall then this issue will be ripe for action by the DAO, if any.

vital vector
low osprey
neon condor
vital vector
somber fable
# low osprey To be clear, Kieran/Labs has been consistent that until theyre very sure of some...

Thats a big issue i have with illuvium. I Love the ip and i still Support it wherever i am all the time.
But the processes in organizing seems to be pretty chaotic. I've worked in positions to Set up timelines and all the processes to ensure the product is delivered on Time with the quality demanded. If you can't say what will be delivered in 2 months there is something wrong with that Departement (the most important Departement in a company)
If you don't manage to Make that work, the IP keep disappointing with delays and maybe even quality, which is a Bad sign for potential Investors, it's Poor customer care and it also most importantly slows down the process of creating the product, because you always have to Make patchworks in Order to deliver AT least "something"

vital vector
# somber fable Thats a big issue i have with illuvium. I Love the ip and i still Support it whe...

I would say that for now, let's give it the benefit of the doubt and appreciate that the people in charge are now giving it the attention it has demanded over the last few days.
If the solution that will be brought up is not satisfying, which won't be for everybody (you cannot make everyone happy), we have to keep making reasonable arguments and work towards one that the broad audience (authentic community) can live with.
Everything else would be not right and just a waste of time, in my personal opinion.

somber fable
vital vector
low osprey
# somber fable Thats a big issue i have with illuvium. I Love the ip and i still Support it whe...

Its frustrating I agree but I believe this is more of an issue on expectations. We all have varying levels of expectations that are acceptable. Having been able to work with Labs in council, I can attest that their commitment is always to meet their expectations/deadlines. However, the frustration is usually brought about how late the information/confirmation comes.

Labs needs to balance it. At what point does it become a point-of-no-return? Cause from what I read from Kieran is that while theres a possibility, Labs is still pushing to get it out by OB. What point before OB should Labs then inform the DAO if IZ will be ready or not? In the off-chance it was communicated early, then a month or weeks prior to OB they announce that IZ will be ready, what damage would have been done to the prices of IZ?

Im just throwing these scenarios out there in hopes that people understand that Labs is in a precarious position. They cant make announcements or confirmations haphazardly as it will affect investors/landowners.

somber fable
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It's probably even more, depending on the subject. If it is game related, you most likely have to test in in QA cycles etc.

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So i guess we are at least talking about a 3 month period

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But thats depending on the specific product in the whole ip. Some would need more than others, but i can assure you a few weeks is too less for every product

gentle oar
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@low osprey and @somber fable both great points that need addressing. These kinds of issues will happen again if not.

neon condor
gentle oar
steady basin
neon condor
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This wasn't meant to be compensation. When I talked about compensation I said there would be additional ILV in the airdrop to make up for the lack of rewards, but that shouldn't be written in this IIP.

gentle oar
neon condor
# gentle oar I think most landowners were expecting a comprehensive IIP solution. I think man...

It seems as though the ideal situation you are looking for is to delay the launch, give Landholders a period of time to play zero first and build up fuel reserves, then launch Arena and Overworld. Or, airdrop more fuel crates so we could launch all at the same time / or increase fuel production for a short period at the start of open beta so we can launch all three games at once.

If that is the case we are probably looking at an August launch

thick juniper
limpid warren
celest stag
low osprey
limpid warren
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it can be production boost or alternatively less resources needed to build/upgrade structures

low osprey
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Aligned with you on this. Hopefully, we can get a better idea on the feasibility of having to play our paid lands during OB Q2 while waiting for the P2E OB of IZ. As per my last conversation with Kieran and what he mentioned a the townhall, Labs isnt ruling this possibility out. We will know more sooner than later, hopefully.

main pulsar
gentle oar
# neon condor It seems as though the ideal situation you are looking for is to delay the launc...

I absolutely believe that “delaying” the launch for a better holistic launch is best. For a better-prepared launch, yes. The intentional features of Arena and Overworld are developed and sufficient; thus Illuvium as a whole is ready and should launch NOW. Not tomorrow, NOW! I know these games are important, but I’m certain there is so much more to organize, polish, and finalize, to make a better-than-passable launch.

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I bet you and the rest of the team have A LOT on your mind. I bet there is too much on your mind to launch in Q2, but I also think there is not enough.

Have you thought of everything that comes with having a much higher traffic? Have you considered educating your audience (take a look at the governance-info channel)? Have you fully considered multiplying the effect of the big airdrop to get the most out of this expense (e.g. enough in-house content creation, launch easter egg, innovative word-of-mouth marketing strategy, etc)? Can the Illuvidex be polished further? Are you maximizing revenue sources, what can be sold to customers who want a souvenir of playing during the launch? Have you given enough thought about the emotional stake of finally launching? I mean truly celebrating this milestone (with more than just the money gun), including everyone (all members of the team who worked very hard but also your earliest customers). Don’t you think the launch would be an appropriate time to deliver the promised usability of Genesis promo NFTs? Have you considered possible pain points for your users (extra languages) or scenarios of critical issues and how they will be addressed? Are you collecting enough valuable data on your users (possibly outside of the games)? I could keep going, the point is that I hope all this time, these efforts and resources since the first idea of the project won’t be delivered in a rushed and underwhelming way, from both the performance and emotional perspective. If Illuvium is a huge success, will you and everyone else look back at this moment thinking “We delivered the best launch possible. 🎆 ” as opposed to “We launched with what we had at the time. 🤷‍♂️ ”?

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I'm trying hard to find a reasoning to rush the launch and I can't find one. I asked for facts about seasonal player acquisition or crypto bull run trends. Nothing came up.

neon condor
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We were meant to launch in 2022. We are now launching in mid 2024. We have put a lot of thought into everything, obviously we could sit here building for another three years like some studios do, but we aren't going to do that. We are in a good place. A really, really good place.