When I give someone to play the game it's pure guesswork for them. They start for example in Sanctum Mesa and run around until they usually see the big ship that is not reachable because of the invisible Wall (which is 100% of the time someone plays it the first time a disappointment but part of another discussion).
Most people give up and put the controller away before even doing 1 run. The only reason we know what to do is because we know that there are YouTube videos.
But there's actually nothing in the game that's teaching you, besides the loading screens.
28th November will have a spike of curious players and then a sharp drop off because of that reason.