I havent been in Crypto long enough to recognize who ZS was until someone told me 3AC. After finding out the connection, the initial thought that entered my head is why is Illuvium associating with him? How is this benefitting the project optics?
I took a step back. Read the comments from the community and Kieran’s response and here are my thoughts on this (if people are interested to read):
Not an Illuvium Event
Kieran has said that its not a partnership, nor looking to be “associated” and I agree on principal. Kieran has done this before where he as an individual who happens to be the co-founder of Illuvium would go into a debate with another project’s founder. Not once did we think it was a sanctioned Illuvium Event. Of course it helped that another personality was hosting it but we didn’t think that Kieran was going on it representing Illuvium. He went to that debate as Kieran.
However, the optics of using Illuvium’s resources and theme for the material made it look like it was. Not to mention its happening during the launch. For regular people outside our bubble, they wont know the difference and that’s a problem.
Had this been a simple throwdown from one Crypto Personality to another without official-looking materials then this would have all been avoided imho. You get the engagement/controversy but without having Illuvium be associated with ZS.
Don’t use an IIP
It is unnecessary to do an IIP to tell Kieran to cancel the battle. Cat is out of the bag. Official materials were used. And fundamentally, it’s an individual’s choice. Kieran can just cancel it on his own if he wants. We don’t need an IIP for that.
But if want to put a PR spin to it, then have the official Illuvium account issue a statement on behalf of the DAO. And/or Kieran posting a tweet clarifying the personal throwdown. But no need for an IIP if the premise is true that this is not a sanctioned Illuvium Event.
That being said, if the 6000 d1sks was going to be used for this influencer battle then this makes it an official illuvium event who not only used the team resources and time but also the marketing allotment. DAO stepping in would make more sense.