Wooting currently has released keyboards with
-- 100% (Wooting Two HE),
-- 80% a.k.a. “TKL” (Wooting One) and
-- 60% (Wooting 60 HE).
Those are keyboard variants (crops) of the standard layout.
I suggest you could release a compact line of keyboards with a non-standard layout.
IMHO it should be as compact as possible, which could also mean that there are third party cases available.
It could be a
-- 75HE and a
-- 96HE
as shown in the images.
The fn key row is grouped such that the keys form a stylized “W”.
A knob a.k.a. rotary dial should be an option. It could have the form factor of a 1U switch and the signal could be created by the hall effect sensor. The dial could move the magnet in a particular fashion such that the keyboard software can interpret it as rotary movement. That way the knob could be placed in any place where a 1U keyswitch can be placed, e.g. on the left hand side or right to the space bar.
Some of these ideas have already been mentioned here: https://discord.com/channels/167181566978555904/1149710943127867493
why the knob